5 stars

This gloss is amazing!
It goes on clear and smooth and it adapts to your natural color and it gave me the most gorgeous color, it was very light rosy orange.
My friends tried it and it gave us all different gorgeous colors.
I would reccomend this product to anyone! Evenif you don't like lip gloss you could put it on and wipe it off because the color lasts all day and it looks great!
Try it!
:D

5 stars

I ordered this a few days ago based upon all the great feedback. It just came in the mail today (a day early). As soon as I got it I took it out of the package and ran to the bathroom to put it on. It started adapting instantaniously and also moisturized my lips nicely. I'm big into the natural look and originality. I love the concept and I love the product. I'm thirteen, and it came up with the perfect shade for my complexion, hair and eye color, and even age. (A dark redish pink color) VERY flattering! Even after my lips absorbed the moisture, it left a lovely tint, as fellow reviewers have mentioned. I would reccomend this product to anyone! Totally worth the cost!

4 stars

OK so I really love this gloss - its fantastic but the only reason I can't rate it 5 stars is because its exactly like Smashbox's O-Glow that I can purchase for a couple extra dollars...so a little pricey for Target, but works great!

5 stars

I had been curious about this product for some time, and based on the positive reviews, I went ahead and bought a tube. I am so glad I did. Usually, I end up with a pretty shade of bright pink, although sometimes I get a deep berry tone- so I guess it's kind of like a 'mood' gloss. Whatever shade I end up with, however, is always pretty and flattering. I convinced a friend who rarely wears cosmetics to buy herself a tube and she is pleased with her results as well. Thank you Jemma Kidd and Target!

5 stars

I honestly thought this would've been a fluke, but it's really pretty! I'm not really into typical lip glosses. I'm more of a lip balm person because I hate the stickyness of all the glosses out there, whether they're [Price]or [Price]it's always too sticky. I also only like natural-looking tones. It's not sticky at all, surprisingly, but it doesn't disappear too quickly. Very true, that the color does "adapt" differently. Sometimes I get a lighter pink than a darker pink. Either way it actually looks great on me, whichever color I get, and it looks incredibly natural. After the gloss has worn off, it leaves a cute tint/stain on my lips, which I love. This will definitely become one of my beauty staples.

5 stars

I love it! I tried it and it gave me this deep burgundy looking color, and my friend got a hot pink color! No one else will have your unique color this gives you, so its fun b/c you have this awesome lip color that makes you stand out from the crowd =)

1 stars

I had read all the other reviews so i decided to buy some. Overall i have been very disappointed. It turned my lips luminous pink and other colors and it dried my lips out. It was not worth the money.

5 stars

See, i bought both this and smashbox's O Gloss.
It gets almost the exact same color each, but the O gloss is darker on me because its WAY more glossy.
This is sort of matte on me, and air-light.
It last's all day and all night (O gloss doesn't!)
I think that everyone should try this.

3 stars

I read all the comments on this lip gloss and ran to Target to try it. I was cringing at the 20.00 price tag, but it sounded really worth it. Unfortunately you cannot try it ahead of time (drug store bummer) and it turns my lips bright pink! It comes out of the tube looking like clear vaseline, but you have to be careful because you have no way of knowing what color you are going to end up with. I was dissapointed and won't be using it much... so much for my $$ dollars...