L'Oreal® Paris Advanced Haircare Triple Resist Reinforcing Shampoo, 25.40 Fluid Ounce product details page

L'Oreal® Paris Advanced Haircare Triple Resist Reinforcing Shampoo, 25.40 Fluid Ounce

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Sale price $5.99  Online Price

$5.69 + free shipping

Product Information

From the Manufacturer

Introduction

Triple Resist Reinforcing Shampoo instantly helps nourish hair from root to core to tip, leaving hair stronger. Hair damage due to breakage is reduced by 64%*. Clinically tested* *When using system of shampoo, conditioner and treatment in a brushing test that measures breakage vs. non-conditioning shampoo. **System of shampoo and conditioner tested for instant results + lasting transformation.

How-to’s

  • DIRECTIONS: Massage into wet hair, lather, rinse. Follow with Triple Resist Conditioner. For extra breakage protection use our Triple Resist leave-in treatment.

Articles

  • The New Hair Care Must: Why Treatments Work

    Bouncy, lush, sleek, shiny…whatever your vision of beautiful hair, it all comes down to healthy, nourished tresses. If you’re only using shampoo and conditioner in pursuit of perfection (but your hair hasn’t gotten the memo), there’s a crucial step missing in your routine: treatments. Beauty-conscious women around the world are already in the know about this secret boost. They use a concentrated hair treatment at least every month and sometimes several times a week. Why? Because, just like they do with their skin, these women have harnessed cutting-edge science to improve the health of their hair.

    Tress Distress
    Long or short, color-treated or chemically relaxed, worn au natural or styled to the Nth degree—no matter what you do to your hair, the cuticle becomes worn and vulnerable to losing essential nutrients (moisture, protein) and absorbing damaging elements (free radicals, UV rays). The good news is that hair treatments work to restore ultimate shine, strength and beauty.

    Feed Your Head
    Formerly available only in salons, the new treatments are formulated with nutrients that instantly improve your hair’s appearance and, when used regularly, can help prevent future damage. Think of them as intense rehab for your tresses and you’ll understand why a serum, oil, balm or mask is crucial to your haircare habits.

    Star Treatment
    Formulated with ceramides, Advanced Haircare™ Total Repair 5™ Damage Erasing Balm is an all-in-one treatment superstar. It targets five of the most common hair concerns, from weakness to dehydration.

    Save Your Shade
    Fear of fading? It’s common knowledge that color-treated hair is especially sensitive to environmental exposure. Formulated with an anti-oxidant, Advanced Haircare™ Color Vibrancy Dual Protect Spray extends the life of your shade, making it a vital treatment for anyone who colors.

    Real Renewal
    Hair isn’t impervious to the impact of age, either. And we’re not just talking pesky grays. Over time, the cuticle can become torn and the hair vulnerable, causing brittleness, breakage, split ends and even thinning. Formulated with arginine, Advanced Haircare™ Triple Resist Ultimate Strength Solution helps reinforce weak strands. Hyaluronic acid is a potent hydrophile and an ingredient in Advanced Haircare™ Power Moisture Rush Mask, an intense treatment that drenches hair with moisture.

    Extra Credit
    Treatments earn big bonus points in multitasking, too. When you apply a treatment in the shower, the heat and steam help activate repair by opening the hair cuticle and allowing nutrients to penetrate more deeply. Leave-in treatments like Advanced Haircare™ Smooth Intense™ Xtreme Straight Crème give additional heat protection from styling and can be used to control static and lock out the effects of humid weather.

    When it comes to your hair, the difference between status quo and stellar may only be a treatment away.

  • Toughen Your Tresses—How to Strengthen Fragile Hair

    Weak, thinning hair that needs strength can be a result of environmental conditions like weather or pollution, overuse of products, heated styling tools, excessive handling and brushing, or using the wrong formulas. If you’ve noticed breakage, try these simple solutions to restore your hair back to its beautiful, resilient self.

    Tress Test
    Start off by choosing the right treatment by sampling a strand from a hairbrush and noticing its texture and elasticity. If the hair snaps easily or changes texture throughout the strand, it’s probably showing signs of damage. For delicate locks, we recommend products with reinforcing active, Arginine. This concentrated protein attaches to weakened fibers in large quantities to instantly enhance and protect hair from root to tip. Advanced Haircare Triple Resist treatment is formulated with essential amino acid, Arginine, delivering 3x stronger strands and reducing hair fall due to breakage by 64%*.

    Lather, Rinse & Treat
    Problems of fragility begin at the very surface of the hair. Gradually, the scales detach, resulting in hair breakage. Use an amount of Triple Resist Reinforcing Shampoo proportionate to the length and thickness of your hair—about a dime size for shorter hair and a quarter size for longer styles. Massage the treatment into the scalp to help improve microcirculation, and be sure to thoroughly coat your ends since they are the driest regions of your tresses.
    Lack of moisture is the leading cause of breakage, so conditioning is crucial. Apply Triple Resist Reinforcing Conditioner, starting at the roots and working through to the tips. Work in the formula with your fingers, then cover the hair with a shower cap and proceed with your routine. The steam from the shower will help it penetrate the hair shaft for a lasting transformation, but for an extra boost, apply a hot towel over the treatment for the remainder of your shower. Finally, a cool water rinse will seal in the hydrating benefits, leaving hair glossy and manageable.

    Going Strong
    Wet hair is especially prone to splitting, so take extra care of damp tresses. Try using the Triple Resist Ultimate Strength Solution to fortify the ends—it’s a spray formulated with concentrated Arginine to directly target and help reinforce breaking hair. If you don’t have the time to air dry, blow dry the hair on a low setting, tousling strands with your fingers before using a brush to finally smooth it out. Before you finish, blast the hair with a shot of cool air to seal the outer layer, just like you did with the cold water rinse.

    * When using system of shampoo, conditioner, & treatment vs non-conditioning shampoo

Ingredients

  • AQUA / WATER / EAU • SODIUM LAURETH SULFATE • DIMETHICONE • SODIUM CHLORIDE • COCO-BETAINE • GLYCOL DISTEARATE • PARFUM / FRAGRANCE • SODIUM BENZOATE • HEXYLENE GLYCOL • COCAMIDE MIPA • ARGININE • SALICYLIC ACID • GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE • CARBOMER • LINALOOL • HEXYL CINNAMAL • GLUTAMIC ACID • BENZYL SALICYLATE • BENZYL ALCOHOL • SERINE • LIMONENE • HYDROXYPROPYLTRIMONIUM HYDROLYZED WHEAT PROTEIN • AMYL CINNAMAL • CITRONELLOL • 2-OLEAMIDO-1,3-OCTADECANEDIOL • ALPHA-ISOMETHYL IONONE • GLYCERYL LINOLEATE • METHYL COCOATE • GLYCERYL OLEATE • SODIUM COCOATE • SODIUM HYDROXIDE • GLYCERYL LINOLENATE • CITRIC ACID

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