March 9, 2010
March 9, 2010
The founders of the web-based 37signals counsel downsized prospective entrepreneurs on how to run a business that achieves success while avoiding such common practices as high-pressure sales tactics, workaholism and excessive meetings.
Jason Fried and David Heinemeier Hansson, the entrepreneurs behind the small-business software company 37signals, present a comprehensive business plan for the 21st century, which outlines how they achieved their own amazing success and shows how anyone--yes, anyone--can translate that formula into a profitable business of their own. Fried and Hansson acknowledge that the toughest part about starting a business is often simply having the courage to take that first step, so they provide a series of incremental actions which anyone who has access to a computer can take in order to get their company off the ground, almost before they even know it. The authors document and explain the most groundbreaking new technologies for small businesses, many of which have only recently been made accessible to the general public, which can make it easy for any entrepreneur to gradually grow a good idea into a great business without quitting their day job or slaving away at a desk until the wee hours of the morning.
Genre: Self Improvement, Business + Money Management
Sub-Genre: Personal Growth / Success, Entrepreneurship
- Genre: Business + Money Management, Self Improvement
- Subgenre: Entrepreneurship, Personal Growth / Success
- Publisher: Crown Pub
- Pages: 279
- Language: English
- Release Date: March 9, 2010
- Author: Jason Fried , David Heinemeier Hansson
- Online Item #: 12124493
- Store Item Number (DPCI): 247-03-8610
- ISBN: 9780307463746
- Item can be gift wrapped.
- Made in the USA or Imported