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Disney store FAQ

What will the shopping experience be like?

Disney store at Target will offer a welcoming and engaging shopping experience for the entire family, with Disney music, interactive displays, photo opportunities and a seating area where families can relax and watch Disney movie clips.

The new online experience serves as a hub for the Disney stories and characters guests love, all in one place.

What products will be available for sale?

Guests will be able to purchase merchandise from Disney’s entire suite of entertainment platforms, including Disney, Pixar, Marvel and Star Wars.

Disney store at Target will feature an enhanced Disney assortment with more than 100 products that were only previously found at Disney retail locations.

Guests will be able to browse and shop a variety of Disney Princess, Star Wars, Disney Preschool characters, Classic Disney plush, apparel, home and holiday-specific products. They’ll also be able to access collectible merchandise, including the Disney Animators’ Collection with dolls, clothing and accessories.

Items will range in price from $2 - $200, with many items under $20.

When is Disney store at Target opening?

Target and Disney will launch 25 Disney stores within select Target stores nationwide on October 4, with 40 additional locations opening by October 2020.

How were the stores selected?

Target and Disney selected the stores based on the local interest we’ve seen from our guests in shopping Disney, apparel and accessories, kids and toy offerings.

How big is each store? Where will the stores be located in Target?

The space will be a branded “shop-in-shop” layout with an average of 750 square feet, strategically located inside Target stores adjacent to kids clothing and toys and replicated online at target.com/DisneyStore and in the Target app.

Where does Target sell Disney merchandise in stores currently? Will Disney products only be available in Disney store space in those stores?

Target currently sells a variety of Disney merchandise in multiple areas of the store, including the Home, Apparel and Toys departments.

In the Target stores that feature Disney store, an assortment of Disney products will be available in the dedicated store space. Some items will continue to be merchandised in other areas of the store.

When does construction begin for the 25 stores?

The construction will begin mid-September.

Will there be an online component?

Yes, Disney store at Target will launch online on October 4 at target.com/Disneystore and in the Target app. Guests can check out the look and feel of the new site starting now.

The new online experience serves as a hub for the Disney stories and characters guests love, all in one place.

The collection of merchandise will include an expanded assortment of new items in October, coinciding with the in-store launch.

A store locator is available to help guests plan a visit to Disney store at Target and user-generated content showcases guest love for Target and Disney products.

Why is Target opening stores near Disney campuses?

At Target, we’re focused on serving new guests and new communities in places where a traditional-sized Target store may not fit — near college campuses, urban areas and dense suburban neighborhoods.

Our small format stores offer the same easy, convenient experience and many of the same categories guests expect in a full-size store, with a curated assortment of products tailored to match the needs and preferences of the community.

To provide ease, convenience and value to guests visiting the Walt Disney World Resort, Target will open new stores in close proximity that will enhance the experiences of guests during their visits.

A new Target store will open at Flamingo Crossings Town Center in 2021, located near Walt Disney World Resort in Orlando.

Where and when are the new Target stores opening? How big will they be?

Target will open a new store in Orlando near Walt Disney World Resort at Flamingo Crossings Town Center in 2021.

The small format store will be located at the western entrance to the Walt Disney World Resort at the intersection of Flamingo Crossings Blvd. and Western Way. The store will be approximately 29,000 square feet.

Are Target fulfillment options available for guests shopping at Disney store at Target?

Free two-day shipping is available for the assortment at Disney Store at target.com.

Store pick-up and same day delivery is available in areas near the Disney Store at Target locations.


*See offer details. Restrictions apply. Pricing, promotions and availability may vary by location and at Target.com.