Celebrate the inspiring stories

of AAPI founders & creators.

I've been on a 20-year wellness journey. I had to retrain myself to prioritize sleep and exercise, put good things in and on my body, and take time for me—and not feel guilty about it.”

I turned to my Indian roots and realized that the ingredients I grew up with—like chickpeas and lentils—could be used for snacks that are truly delicious AND nutritious.”

I grew up thinking athletes had to look a certain way. If there had been a company encouraging play regardless of my skill-level, gender or race, I would have a different relationship with the game today.”

As an Asian-American designer, it is great to be able to represent my heritage on such a wide scale. I believe my background and culture has helped foster my design sensibility and work ethic.”

Having spent years in the hospital with a sick child, our family rediscovered our joy through connection and play. I started this company to empower families by converting our learnings into easy and accessible toys.”

I grew up in a small town where we were one of the first Asian families. In many ways, that shaped my vision as I sought to create something that felt like a taste of home but still had universal appeal. ”