Loading, please wait...
:

product description page

Advantage HMO Infant Formula - 35oz - (Compare to Similac PRO-ADVANCE) - Up&Up™

Advantage HMO Infant Formula - 35oz - (Compare to Similac PRO-ADVANCE) - Up&Up™ - image 1 of 4

About this item

  • Prebiotic/Probiotic
    Prebiotic/Probiotic
  • Gluten Free
    Gluten Free
  • Non-GMO
    Non-GMO
  • Simple Ingredients
    Simple Ingredients

Highlights

  • Compare to the nutrition of Similac Advance Non-GMO.
  • Designed to be more like breast milk.
  • Pediatrician recommended.
ABOUT ADVANTAGE® NON-GMO INFANT FORMULA Compare to the nutrition of Similac® Advance® Non-GMO (Similac® and Advance® are registered trademarks of Abbott Laboratories. Store Brand Advantage® Non-GMO Infant Formula is NOT made by or affiliated with Abbott Laboratories. Advantage® is a registered trademark of PBM Products, LLC. Store Brand Advantage® Non-GMO Infant Formula does not contain the identical proprietary ingredient blend of prebiotics, patented levels of nucleotides, lutein and lycopene in Similac® Advance® Non-GMO)
Contains: Milk, soy
May Contain: Milk, soy
Serving Size: 5 ounces
Baby Formula Focus: Eye development, brain development, growth support
Base Ingredient: Milk
Store: In a Dry location at Room temperature
Exterior Container: Plastic Tub
Dietary Needs: Gluten free, Certified Gluten Free, Kosher
Form: Powdered
State of Readiness: Mix
Servings: 51, Approximate
Age Stage: Infant
Package type: Individual item multi-serving
Number of interior containers: 1
Exterior container weight: 35 ounces
TCIN: 70000043
UPC: 683744963475
Item Number (DPCI): 007-09-0442
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
Prebiotic/Probiotic
Prebiotic/Probiotic
A product that carries an unqualified on-pack statement about the product containing prebiotic or probiotic ingredients.
Gluten Free
Gluten Free
A product that has an unqualified independent third-party certification, or carries an on-pack statement relating to the finished product being gluten-free.
Non-GMO
Non-GMO
A product that has an independent third-party certification, or carries an unqualified on-pack statement relating to the final product being made without genetically engineered ingredients.
Simple Ingredients
Simple Ingredients
A product that meets Target's definition of "Minimum Requirements" in the Food "wellness standard": no synthetic flavors, synthetic colors, synthetic preservatives, or synthetic sweeteners; no high fructose corn syrup; no added synthetic trans fat.
See how we make shopping for wellness even easier.
If the item details above aren’t accurate or complete, we want to know about it. Report incorrect product info.
$21.99
REDcard users save 15% on a baby subscription
Shipping
In stock - free standard shipping with REDcard
Loading, please wait...

Most recent reviews

Didn't work like name brand for us

(would not recommend)
1 out of 5 stars
plwubadub 11 days ago
Wanted to love this formula as an alternative to the name brand, but it quickly gave LO hard clay-like poop, lots of spit-up, and tummy pain. I had thought that this was identical to the name brand, but there must be a slight change in the ingredients that's causing this reaction for us. It's also v...see moreof the reviewer's review
Do you find this helpful?
yes (0)no (1)report

Lots of brown stuff after mixed it

(would not recommend)
2 out of 5 stars
Good for my baby 16 days ago
My son is 3 and a half months old, he can finish a can of Similac Pro advance in 5 Days. I wanted to save some money, that’s why I tried this formula. But ended up waste my money, it had lots of unknown brown stuff after mixed the formula. ( details in the picture) and I can’t return an open can of ...see moreof the reviewer's review
Do you find this helpful?
yes (1)no (1)report

Brown granules?

(would recommend)
3 out of 5 stars
Customer 1 month ago
I just bought this today and thought i should share. First and second bottle went down fine. Baby loves it. I decided to switch to this since my 3 month old developed constipation really bad after the sensitive version. Third bottle i noticed little brown granule-type things floating. I dumped it ou...see moreof the reviewer's review
Do you find this helpful?
yes (1)no (1)report

Amazing!

(would recommend)
5 out of 5 stars
MamaD 1 month ago
Amazing formula! Switched from Similac Pro Afvanced to Up and Up and my baby loves it. Great quality and price.see moreof the reviewer's review
Do you find this helpful?
yes (0)no (0)report

Great Price point/formula

(would recommend)
5 out of 5 stars
Trobinson 1 month ago
Love this formula, I was using Organic Earths Best. The price for it was too much after they stopped selling it at my Costco. I also didn't care for how much it foamed after being shaken up. I use the subscription service for this formula which is great, my babe loves the formula and it doesn't f...see moreof the reviewer's review
Do you find this helpful?
yes (0)no (0)report
(would recommend)
5 out of 5 stars
remas069 2 months ago
I was very reluctant to try a store brand formula because my baby was doing well supplementing with Similac Pro advance. I am so glad I gave this one a shot! Doesn't foam much at all, has a better smell, and my baby has more frequent stools with it, plus it is much cheaper. I only wish we had switch...see moreof the reviewer's review
Do you find this helpful?
yes (0)no (0)report

Definitely Buy This!

(would recommend)
5 out of 5 stars
Mrsmango 3 months ago
This formula is heaven sent! I like it because it isn't not soapy/bubbly like Similac. It mixed easily without extra effort of prolonged bottle shaking. Also, when my baby burps, it doesn't smell funny like with Similac. My baby has always loved this in addition to breastfeeding. My son has had NO i...see moreof the reviewer's review
Do you find this helpful?
yes (1)no (0)report

Great Product

(would recommend)
5 out of 5 stars
Stephanie 4 months ago
Works just as well as Similac and a fraction of the cost. My baby loves it and we've had zero issues.
Do you find this helpful?
yes (1)no (0)report

Prices, promotions, styles and availability may vary by store & online. See our price match guarantee. See how a store is chosen for you.


*See offer details. Restrictions apply. Pricing, promotions and availability may vary by location and at Target.com.