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Advantage Powder Infant Formula - up & up™

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Advantage Powder Infant Formula - up & up™ - image 1 of 4
Count 1

About this item


  • Compare to Similac PRO-ADVANCE Infant Formula
  • With DHA (Omega-3), Lutein, Vitamin E, plus prebiotic 2'-FL HMO
  • No artificial growth hormones, non-GMO, gluten free
  • Complete nutrition for your baby's first year
  • SNAP eligible with SNAP participation; in store only


Contains: Soy, Milk

Baby Formula Focus: Growth Support, Eye Development, Brain Development

Base Ingredient: Milk

Dietary Needs: Gluten Free, Kosher, Certified Gluten Free

Form: Powdered

State of Readiness: Mix

Package Quantity: 1

Age Stage: Infant

Net weight: 35 Ounces

Beverage container material: Plastic

TCIN: 70000043
UPC: 683744963475
Item Number (DPCI): 007-09-0442
Origin: Made in the USA or Imported
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Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.


Compare to Similac PRO-ADVANCE Infant Formula. Up&Up Advantage Baby Formula Powder with Iron is specially crafted for babies ages 0-12 months. Made to be closer to breast milk with prebiotic 2'-FL HMO for infant immune support, plus DHA, Lutein and Vitamin E for brain and eye development: Complete nutrition for your baby’s first year. No artificial growth hormones. Similac PRO-ADVANCE is a registered trademark of Abbott Laboratories. Up&Up Advantage Infant Formula does not contain the identical proprietary ingredient blend of prebiotics, patented levels of nucleotides, lutein and lycopene in Similac PRO-ADVANCE. Ingredients not genetically engineered. No significant difference has been shown between milk derived from rbST-treated and non-rbST-treated cows
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Shipping details

Estimated ship dimensions: 7.4 inches length x 6.6 inches width x 4.5 inches height
Estimated ship weight: 2.6015 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 365 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. View return policy for details.
See the return policy for complete information.

From the manufacturer

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Guest Ratings & Reviews

4.7 out of 5 stars with 282 reviews
93% would recommend
188 recommendations
easy to prepare: 4.91 out of 5
easy on tummy: 4.73 out of 5
value: 4.84 out of 5
quality: 4.68 out of 5

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