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ASOS : The Story Behind the Iconic Business (Paperback) (Cath Senker)

ASOS : The Story Behind the Iconic Business (Paperback) (Cath Senker) - image 1 of 1

About this item

Popular with fashion lovers everywhere, ASOS is one of the UK's largest online fashion retailers. It is the most visited fashion website in the world for 18-34 year olds and ships goods to over 230 countries globally.

How did ASOS build such a hugely successful global brand? Discover what makes people shop at ASOS and how the brand has grown since it's launch in 2000. Learn about the brains behind the iconic brand, including the original founders, explore key business concepts in a straightforward way and develop a product brief for your very own ASOS range.

The Big Business series is ideal for young budding entrepreneurs with an eye for opportunity! A brilliant read for readers aged 9+ keen to find out how the business behind the brand works.
Number of Pages: 32
Genre: Juvenile Nonfiction
Series Title: Big Business
Format: Paperback
Publisher: Hachette Books
Age Range: 9-12 years
Author: Cath Senker
Language: English
Street Date: December 13, 2016
TCIN: 52113296
UPC: 9780750289535
Item Number (DPCI): 248-41-7096
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