Loading, please wait...

product description page

Becoming a Trusted Business Advisor : How to Add Value, Improve Client Loyalty, and Increase Profits

Becoming a Trusted Business Advisor : How to Add Value, Improve Client Loyalty, and Increase Profits - image 1 of 1

About this item

Being your clients’ Most Trusted Business Advisor is not about selling and making pitches. It’s really about showing an interest in your clients, asking the kind of questions that will help you learn what is important to them, and then listening. Based on the AICPA’s successful Trusted Business Advisor Program and intended for CPAs who want to take their consulting practice to the next level, this workbook provides approaches to help you do just that.

By the time you finish working through the book’s helpful forms and exercises you will be better able to:

  • have critical conversations with your clients
  • ask the right questions effectively
  • be a better listener
  • easily identify services that will add value to your clients’ organizations
  • avoid administrative pitfalls throughout the process
  • effectively market your services, and
  • profitably grow your practice

Find out how to uncover critical client needs in ten minutes or less, how to help your clients prioritize their wish lists, and how to help them quantify the value of addressing each of the issues that keep them awake at night!

Number of Pages: 399
Genre: Business + Money Management
Format: Paperback
Publisher: John Wiley & Sons Inc
Author: William L. Reeb & Dominic Cingoranelli
Language: English
Street Date: November 7, 2016
TCIN: 51765907
UPC: 9780870519024
Item Number (DPCI): 248-32-8585
If the item details above aren’t accurate or complete, we want to know about it. Report incorrect product info.
MSRPReg: $73.75 Save $3.69 (5% off)
not available
Not in stores

Ratings & reviews

Prices, promotions, styles and availability may vary by store & online. See our price match guarantee. See how a store is chosen for you.

*See offer details. Restrictions apply. Pricing, promotions and availability may vary by location and at Target.com.