$24.99When purchased online
About this item
At a glance
Clean
Phthalate Free
Paraben Free
Cruelty Free
Vegan
Contains Vitamin C
Sensitive Skin
Dry Skin
Dermatologist Tested
Highlights
- · Clinical-Grade Vitamin C + Tri-Peptide
- · Reduces The Look Of Dark Spots in 28 Days
- · Brightens Skin
- · Boosts Elasticity
- · Cruelty-Free & Vegan
Specifications
Scent: Citrus
Health Facts: Contains Vitamin C, Phthalate-Free, Contains Collagen, Sulfate-Free
Product Form: Serum
Beauty Purpose: Moisturizing, Brightening, Skin Tone Improvement
Recommended Skin Type: Extra Sensitive, Sensitive, Dry
Net weight: 1 fl oz (US)
Features: Dermatologist Tested
TCIN: 76545029
UPC: 651043301120
Item Number (DPCI): 037-12-5498
Origin: Made in the USA
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
Description
Powered by clinical-grade vitamin C plus a patented tri-peptide, this super serum brightens skin, boosts elasticity and protects from free radical damage for next-level glowing results. Plus, it reduces the look of dark spots in 28 days for a more even complexion. Smooth on skin 2x daily for maximum brightening benefits.
Clean
Your clear choice for clean. Formulated products are formulated without select chemicals of concern in the following chemical groups: phthalates, propyl- & butyl-parabens, formaldehyde donors, musks, nonylphenol ethoxylates ethanolamines, glycol ethers, siloxanes, and perfluorinated substances (PFAS). Additional details, by category: • Beauty, Baby, Personal Care & Cleaning - also, cruelty free and/or not tested on animals. • Pest Control - also classified as a Minimum Risk Pesticide by the EPA. • OTC Medicines - also formulated without synthetic colors, artificial flavors and sweeteners, methyl-parabens, DMSO (Dimethyl sulfoxide), DMAA (1,3-dimethylamylamine), cyclodextrin, bisulfites and more. • Supplements – formulated without ingredients prohibited in OTC products plus no amygdalin, ephedra, kratom, ethylenediaminetetraacetic acid (EDTA) anti-oxidants, pharmaceuticals like benfotiamine, phentermine and sulbutiamine, and more. Third-party certified by NSF, USP or Informed Choice to be free from contaminants and adulterants. Sports Supplements also third-party certified as NSF Certified for Sport or Banned Substances Control Group (BSCG) Drug Free.• Feminine Care, Adult Care & Diapers - fragrance free and chlorine free. • Pet Food - made with meat, poultry, or seafood as the first ingredient, and without artificial colors, flavors, or preservatives • Car Seats - fabric, foam and labels made without intentionally added flame retardants and stain repellents (PFAS)Phthalate Free
Formulated without phthalates: A product either carries an unqualified on-pack statement indicating that the product is free from phthalates, or carries an unqualified on-pack statement "no phthalates."Paraben Free
Formulated without parabens: A product either carries an unqualified on-pack statement indicating that the product is free from parabens, or carries an unqualified on-pack statement "no parabens."Cruelty Free
A product has an independent third-party certification on pack or unqualified on-pack marketing claim relating to being cruelty-free and/or not tested on animals.Vegan
A product that has an on-pack unqualified independent third-party certification or a statement that the entire product (not individual product components) is vegan. Contains Vitamin C
Contains Vitamin C.Sensitive Skin
Recommended for Sensitive Skin.Dry Skin
Recommended for Dry Skin.Dermatologist Tested
Dermatologist tested product.See how we make shopping for wellness even easier.
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water (aqua) (eau), glycerin, 3-0-ethyl ascorbic acid, propanediol, palmitoyl tripeptide-5, glycyrrhiza glabra (licorice) root extract, squalane, tocopherol, pseudozyma epicola/camellia japonica seed oil ferment extract filtrate, pseudozyma epicola/camellia sinensis seed oil/glucose/malt extract/soybean flour/yeast extract ferment filtrate, glycine soja (soybean) oil, sodium hyaluronate, lecithin, bisabolol, pullulan, xanthan gum, sclerotium gum, acacia senegal gum, hydroxyacetophenone, caprylyl glycol, hydrogenated farnesene, polyacrylate crosspolymer-6, hydroxyethyl acrylate/sodium acryloyldimethyl taurate copolymer, polyglyceryl-4 laurate/succinate, glyceryl stearate, c14-22 alcohols, c12-20 alkyl glucoside, silica, dimethyl isosorbide, hexylene glycol, ethoxydiglycol, sodium citrate, tetrasodium glutamate diacetate, phenoxyethanol, ethylhexylglycerin, citric acid, fragrance (parfum), limonene
Allergens & Warnings:
WARNING: KEEP OUT OF REACH OF CHILDREN. FOR EXTERNAL USE ONLY. KEEP OUT OF EYES.Shipping details
Estimated ship dimensions: 2.43 inches length x 1.75 inches width x 4.87 inches height
Estimated ship weight: 0.26 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: What percentage of vitamin c is in this product?
submitted by Momof3 - 2 years ago
A: While we aren’t able to share percentages of our ingredients, all of our products are formulated with the optimal mix of spa-grade ingredients to ensure maximum effectiveness and results.
submitted byBliss World - 2 years agoBrand expert
Q: Does this work well when moisturizer and makeup are applied over it?
submitted by DianeS - 2 years ago
A: Bright Idea Serum layers perfectly under your moisturizer and makeup.
submitted byBliss World - 2 years agoBrand expert
Q: Is there hydraulonic acid in this product?
submitted by Smooth505 - 3 years ago
A: Bright Idea Serum contains Sodium Hyaluronate, a derivate of Hyaluronic Acid, which has the ability to penetrate deep into the skin to hydrate and plump!
submitted byBliss World - 3 years agoBrand expert
Q: What is the Vitamin C percentage in this product?
submitted by MemphisMom - 4 years ago
A: While we aren’t able to share percentages of our ingredients, all of our products are formulated with the optimal mix of spa-grade ingredients to ensure maximum effectiveness and results.
submitted byBliss World - 3 years agoBrand expert
This product is featured in recent Target Finds stories
Ideas
College style upgrade: black, white and geometric.
This high-contrast, neutral color scheme has a modern, yet vintage, look that's not just for art or architecture majors.
Ideas
Feel big change from these small resolutions.
Get your resolutions to stick through the power of habit stacking (look it up)! To get you started, here are a few small ideas that could have a big impact on your new year.
This item is featured in
Bliss Bright Idea Vitamin C Collection
About the collection
See the bright! Packed with the most effective, non-irritating form of vitamin C plus tri-peptide, this vegan trio brightens and protects collagen for hydrated skin with a dewy glow.
Frequently bought together
More to consider
Similar items
4.6 out of 5 stars with 829 reviews
66% would recommend
60 recommendations
Brightening: 3.86 out of 5
Accurate Scent: 4.75 out of 5
Improves Skin Tone: 3.89 out of 5
Helps with Firming: 3.63 out of 5
Moisturizing: 3.78 out of 5
Love it
5 out of 5 stars
Would recommend
Great buy - 7 days ago, Verified purchaser
I’ve been using this product for over 2 years! Big fan
Love the product
5 out of 5 stars
Would recommend
Butterfly - 29 days ago
It leaves my skin really soft. I really like this product
Bliss bright idea vitamin C face serum
5 out of 5 stars
amberw400 - 1 month ago
originally posted on influenster.com
The bliss bright idea vitamin C face serum is great for brightening and getting rid of dark spots. massage this product on to clean, dry skin every morning and night. This is a great serum for beginners. Highly recommend!!💕
Great vitamin C product!
5 out of 5 stars
mariaa1218 - 1 month ago
originally posted on influenster.com
The best vitamin c product I’ve used. My skin always feels extra extra smooth right after application. Also feels great under moisturizer and make up
Refreshing
5 out of 5 stars
madieb7 - 1 month ago
originally posted on influenster.com
I love using this in the morning as a part of my skin care. It smells good, brightens my skin, and makes me feel put together for the day. This is one of my favorite brands.
Broke me out
2 out of 5 stars
Would not recommend
Targetlady98 - 2 months ago
Smells really nice but if you are sensitive to fragrance it may break you out. I got so many little white heads from using this.
1 reply from Bliss World team - 17 days ago
Thank you for providing us with your valuable feedback, and truly sorry to hear that the Bright Idea Vitamin C + Tri-Peptide Collagen Protecting & Brightening Serum did not meet your expectations. At Bliss World, we are always looking for ways to improve our products and services, and your suggestions are greatly appreciated. We assure you that your feedback will be shared with our team and taken into consideration for future product updates. Once again, thank you for your time and support. - Krissy
Glowwww
5 out of 5 stars
Would recommend
Lunamama - 2 months ago, Verified purchaser
Still using first bottle & it has made such a difference in my skin! My face looks bright & healthy and a bit tighter and plumper too..!! I’ve been getting compliments on my complexion a lot since using this. 10/10 recommend.
Feels great!
4 out of 5 stars
emilym1299 - 3 months ago
originally posted on influenster.com
This serum is really nice and gentle! I needed a vitamin c serum and this one is nice and affordable! I would recommend it if you’re looking for one!
SO HYDRATINGGG 🍊🧡
5 out of 5 stars
audrad6 - 3 months ago
originally posted on influenster.com
I am absolutely blown away by this vitamin c serum! It makes your skin so glowy and look super healthy, it is not super pricey and is worth the money get it right now 🫶🍊🧡
Good !!
5 out of 5 stars
Would recommend
A - 4 months ago, Verified purchaser
Works best for my sensitive skin
Dupe for Sunday Riley
5 out of 5 stars
Would recommend
ChristinaMWe - 4 months ago, Verified purchaser
I have tried every vitamin C serum under the sun. My favorite, so far, is Sunday Riley’s. But at a cost of $85 for theirs, this one could be a dupe for it. It has a similar formulation and slight scent. I love this one and will now be buying this as long as they sell it.
Good for sensitive skin.
5 out of 5 stars
janahz - 4 months ago
originally posted on influenster.com
I have quite sensitive skin that easily breaks out. When I received this gift for my birthday, I was more than thrilled to have found that it works miracles! My skin has been glowing ever since I started using it. This product is essential for somebody who wants glossy skin.
This is a good vitamin c
4 out of 5 stars
amandab491b - 5 months ago
originally posted on influenster.com
I've been using this for a month now and it seems to be working great. It doesn't irritate my eyes or rosacea. I will definitely repurchase this product when I run out
Smooth light and airy
5 out of 5 stars
heatherl39 - 5 months ago
originally posted on influenster.com
I just started using this Bliss Brightening Vitamin C + Tri Peptide collagen protecting serum. I’m happy with the smooth airy lightly scented serum. My face does look brighter and feels smoother. I follow up with Bliss drench & Quench cream to water hydrator. I haven’t noticed any breakouts or clogged pores. It seems to be working well with my skin. I will definitely purchase again.
very good for the price
5 out of 5 stars
oliviab388 - 5 months ago
originally posted on influenster.com
This stuff feels so good on my face and makes it feel very bright and revived i got a sample size i believe and i have used it all and will repurchase.
Extremely well done
5 out of 5 stars
fern215 - 6 months ago
originally posted on blissworld.com
This is the first Bliss product I have ever tried, and I feel like it has set such a high bar. It's a beautiful texture and a light scent. The vitamin C derivative used is one that has always done well with my skin, but mixed with the peptides you get the brightening and firming. If you're looking for a good morning serum, I think this is a fantastic and well-rounded product for a great price point. I already got another bottle and I can't wait to try other products.
Smells good
3 out of 5 stars
Would not recommend
AL - 6 months ago, Verified purchaser
Smells nice. Didn’t notice any difference using the product.
Third bottle
5 out of 5 stars
black_no1 - 6 months ago
originally posted on influenster.com
I tried this and loved it but get bored of using the same product so I tried another one but ended up returning it for this one and now I’m on my third bottle. It works well under makeup.
Brighter complexion
5 out of 5 stars
- 6 months ago
originally posted on blissworld.com
[This review was collected as part of a promotion.] I’ve used this product before so when I was gifted it by bliss I was excited. Vitamin C is a must for a natural summertime glow which this does! It’s helped even out my skin tone and has started to fade some lingering acne scars.
Love this vitamin C serum
5 out of 5 stars
- 6 months ago
originally posted on blissworld.com
Vitamin C and my skin don’t always agree but this serum is a winner! It sinks into the skin nicely and has helped to brighten my complexion. The scent of oranges is lovely.