Best performing air purifier brand¹; Unique filtration technology while using less energy and less noise
Extra-large rooms; Filters the air at industry-recommended rate of 4.8x an hour (every 12.5 minutes at 620 ft²) to effectively lower and maintain particle levels
Combination filter; Activated carbon removes odor and gas; filtration technology removes 99.97% of particles, like pollen, dust, and viruses
Customize freely; change your pre-filter in seconds, includes colors Dark Shadow and Diva Blue; machine-washable, additional colors sold separately
Sleep without disruption with a noise-level equivalent to a whisper on the lowest speed (32 dB) and rainfall on the highest setting (56 dB)
Most independent certifications²; Blueair is the only major brand to verify 100% of models with AHAM for performance, ENERGY STAR, and safe ozone
Freely place your air purifier anywhere in the room without compromising performance with the large 360° air intake
Specifications
Dimensions (Overall): 28.3 Inches (H) x 13 Inches (W) x 13 Inches (D)
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 79909622
UPC: 689122007366
Item Number (DPCI): 085-00-0023
Origin: Imported
Description
The Blueair Blue Pure 121 air purifier offers the best in performance, simple one-button operation and customizable colors - all in a lightweight, compact package. Creates a comfortable environment with a 360° air intake to completely filter room about every 12 minutes. The 3-step combination particle + carbon filter removes annoying household odors, as well as 99.97% of airborne particles, like pollen, dust, pet dander and more with Blueair's filtration technology. ENERGY STAR rated and impressively quiet operation, the Blueair Blue 121 is designed to help you breathe easy in rooms up to 620 ft² in size. Includes two machine-washable fabric pre-filters in Diva Blue and Dark Shadow, additional colors Buff Yellow, Crystal Pink, Lunar Rock sold separately. At Blueair, our Swedish heritage inspires sustainability and quality at the heart of everything we do. With the most independent certifications² in the industry, we can confidently say Blueair is the best-performing air purifier brand¹. ​¹Based on performance values for CADR (Tobacco Smoke), ENERGY STAR rating, and safe ozone emissions in AHAM's Directory of Certified Portable Electric Room Air Cleaners (July 2019). ²Based on the percentage of leading brand's models certified for performance (AHAM Verifide), energy efficiency (ENERGY STAR), and safe ozone (CARB).³Based on internal Blueair testing. ​
Electrical Plug Power Source
Product is powered by electrical outlet
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 17 inches length x 17 inches width x 33 inches height
Estimated ship weight: 31 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: United States Minor Outlying Islands, American Samoa (see also separate entry under AS), Puerto Rico (see also separate entry under PR), Virgin Islands, U.S., Northern Mariana Islands, APO/FPO, Guam (see also separate entry under GU)
This item ships in its original packaging, revealing what’s inside. ·Details
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
Great product. Quiet, and efficient. Only suggestion.... add wheels or rollers.
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767 Sq ft. Condo
5 out of 5 stars
Xena - 2 months ago
originally posted on blueair.com
My condo is 767 square feet, any smell can quickly take over my entire space. It gets rid of any food smell quickly! The blueair purifier helps with my allergies as well. I noticed I don't sneeze as often as I use to.
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Good Value and multipurpose appliance
5 out of 5 stars
KK the Bald Eagle - 4 months ago
originally posted on blueair.com
My new 211+ been running 3 days in my bedroom / closet hall area on high. I bought because of high rating on consumer reports- the noise level is acceptable … size was little bit bigger than expected, my friend must have a smaller model, i love the look and the size i can work with! Considering price, look and specifications as well as cost to operate great value and i will buy 2 more for my apartment. Set up was simple, I had a harder time registering for extended 2 yr warranty. Tip- follow the instructions exactly then explore web site and product info. Question to BLUEAIR IF A RECEIPT IS REQUIRED FOR WARRANTY SERVICE WHY NOT LET ME ENTER THAT INFO AT REGISTRATION? MY GOALS WITH PRODUCT- DUST REDUCTION, ODOR(COOKING) AND BACTERIA/VIRAL REDUCTION.
1 guest found this review helpful. Did you?
Very effective purifier
5 out of 5 stars
Susan1 - 4 months ago
originally posted on blueair.com
I chose Blur Air after doing a lot of research on air purifiers. This is my third for the house (based on room size) and I love them.
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Excellent--if a bit fragile!
4 out of 5 stars
Mr P - 6 months ago
originally posted on blueair.com
Recently bought my second Blue Pure 131, as my first (2 yrs old) was damaged when my 3 mastidane pups knocked it over onto the wood floor--and the fan was damaged. This air purifier is excellent is so many ways, but I wish it was more durable--or repairable. ALSO, should be made in USA!!
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Dust
5 out of 5 stars
Dog Mama - 6 months ago
originally posted on blueair.com
So far so good. Wishing it would help remove more of the dust in my home. Probably better than it was. I have purchased two for downstairs. Have 4 large non shedding dogs...but wow do we have dander and dust even with the two new Blue Air Purifiers.
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Great air cleaner
5 out of 5 stars
Jeff43 - 6 months ago
originally posted on blueair.com
I have three of these and they clean the air in our 1900 square foot home. Quiet, wonderful trouble free units for two years already
2 guests found this review helpful. Did you?
No more bacon smell!
4 out of 5 stars
Per64 - 1 year ago
originally posted on blueair.com
We have purchased three of these air purifiers and this is the largest. I use it near the kitchen part of a large great room that has 10 foot ceilings. I love how well it works. Cook something smelly, turn it on and within the hour the smell is a memory. I generally turn it on in the evening, shut it off in the morning when I would be opening windows. We also have one in our bedroom that's smaller and use it at night for sleeping. I have mild asthma and a lot of seasonal allergies. Now I wake up in the morning clearheaded. The reason for the four stars instead of five is not related to the efficacy of the unit but the noise level. If we are all gathered in the great room I'll leave it on medium as high is a bit too much background noise. If you like white noise the smaller 211 is perfect on high in the bedroom. The other drawback is the larger unit is a bit awkward to move from the corner storage spot in the room to a more central location. With the extra outer filter it will slide easier on a bare floor. Neither issues are a reason to not purchase this product.
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Works Great!
5 out of 5 stars
Cleaner Air - 1 year ago
originally posted on blueair.com
I bought it about a month ago and really enjoy it! Very quite running, static electricity is gone and less dust.
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Clean air!
5 out of 5 stars
Andrea - 1 year ago
originally posted on blueair.com
Love the look and how easy it was to set up! Would recommend!
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Excellent air cleaner
5 out of 5 stars
gbmacomb - 1 year ago
originally posted on blueair.com
Purchased this unit for the great room. Very effective and stylish.
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Forever Loyal!
5 out of 5 stars
A A Ron - 2 years ago
originally posted on blueair.com
Always love the quality of BlueAir. This is my second unit, first one was smaller. My fiance has a lot of allergies and needed more filtration so I put the smaller one in the bedroom and this in the living room in our apartment. Tremendous difference! Shipping and packing was excellent as well.
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Blueair to the rescue in California
5 out of 5 stars
- 2 years ago
originally posted on blueair.com
Since global climate change has set fire to our wildlands here in California, it has become necessary to filter the smoke that drifts into our neighborhoods. Blueair purifiers do the job for us.
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So thankful I bought the Blue Air Purifier!
5 out of 5 stars
- 2 years ago
originally posted on blueair.com
My daughter momved into a lovely condo in Chicago, but had respiratory problems the day she moved in. An air quality team had a "hosptial grade" air purifier going for days, but the problems remained. Then I bought the Blue Air Blue Pure 211 + Air Purifier, and she felt much better in one day. I then bough another Blue Sir, the 121 for an uppr loft area. Blue ASir literally saved the dday for her being able to stay in her condo.
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best purchase ever
5 out of 5 stars
sharonsjv - 2 years ago
originally posted on blueair.com
worth every penny! i have smelt the difference and felt the difference i'm seriously blown away from how much better sleep we are getting and how clean the air feels now! i am going to purchase another unit for our room! we been transferring it from living room to bedroom twice a day! i'm obsessed so glad i did our research and invested in blueair
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Sweet Reprieve!
5 out of 5 stars
Frozengrrl - 2 years ago
originally posted on blueair.com
I bought this air purifier when smoke from forest fires started to really bother me, even inside. It was shipped right away and it completely cleared the air. I don't smell the smoke inside at all. My throat does not feel raw and my eyes no longer itch. It's my favorite appliance, for sure.
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Awesome Machine
5 out of 5 stars
LH620 - 2 years ago
originally posted on blueair.com
This machine will get it done. It's in a 1000 square foot basement with occasional smoke and dogs. Tap to turn on and all odors disappear and also cuts down on old fashion dusting. Great purchase.
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(no review title)
5 out of 5 stars
Spud - 2 years ago
originally posted on blueair.com
Noticed a difference in 2 days. Everyone should have one.
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Great purchase!
5 out of 5 stars
Jtet - 2 years ago
originally posted on blueair.com
I bought this about 6 months ago and use it daily. I can hear it on the 2nd and 3rd setting but its still quiet and doesn't bother me. I am very pleased with it! My apartment doesn't have much ventilation and my boyfriend and I smoke inside. The smoke is the main reason i bought it. I notice a huge difference when the filter is on. Friends even comment on how good it works and how they want one. I was worried some reviews mentioned the filter throwing off a smell, but i haven't experienced that with mine. I am planning to change the filter out for the first time. I like that the filters last a long time because they are expensive. It's so worth it for me though! I'm going to buy a small one for my room. Thanks blueair!
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Expensive Vacuum Cleaner?
2 out of 5 stars
Adrien - 2 years ago
originally posted on blueair.com
After about a month of continuous use I feel like I have purchased an expensive vacuum cleaner that gives off a mild plastic/adhesive like odor when in use. I do have less dust in the room. Would not recommend.