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Cincuenta innovaciones que han cambiado el mundo/ Fifty Inventions That Shaped the Modern Economy

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LA FASCINANTE HISTORIA DE LAS IDEAS E INVENTOS QUE HAN REVOLUCIONADO LA ECONOMÍA Y EL MUNDO. Imagina que hoy se acabara el mundo y fueras uno de los pocos afortunados supervivientes. Sin móvil. Sin internet. Sin electricidad. Sin gasolina. Hace doce mil años, un invento tan simple como el arado transformó la vida de la humanidad y el curso de la Historia... ¿Qué necesitarías hoy para mantenerte con vida y salvar la civilización? A través de las fascinantes historias de cincuenta ideas e inventos, el autor de El economista camuflado explica cómo la innovación puede cambiar nuestras vidas y alterar el complejo sistema económico global. Algunos inventos, como el iPhone, han proporcionado pingües beneficios a sus creadores mientras otros fueron en sus inicios un fracaso comercial, como el motor diésel. Algunos son palpables, como el hormigón. Otros, como la responsabilidad limitada de una empresa, son invenciones abstractas. Pero todos -del papel a la inteligencia artificial, de la cadena de frío a los seguros, del gramófono a la píldora anticonceptiva-  tienen una historia que contar y permiten comprender el mundo en el que vivimos. "Harford demuestra de nuevo su talento como analista económico y divulgador." - Times Literary Supplement Libro del año del Financial Times, Bloomberg Business Week y Amazon Top 20.ENGLISH DESCRIPTIONA lively history seen through the fifty inventions that shaped it most profoundly, by the bestselling author of The Undercover Economist and Messy.Who thought up paper money? What was the secret element that made the Gutenberg printing press possible? And what is the connection between The Da Vinci Code and the collapse of Lehman Brothers? Fifty Inventions That Shaped the Modern Economy paints an epic picture of change in an intimate way by telling the stories of the tools, people, and ideas that had far-reaching consequences for all of us. From the plough to artificial intelligence, from Gillette’s disposable razor to IKEA’s Billy bookcase, bestselling author and Financial Times columnist Tim Harford recounts each invention’s own curious, surprising, and memorable story. Invention by invention, Harford reflects on how we got here and where we might go next. He lays bare often unexpected connections: how the bar code undermined family corner stores, and why the gramophone widened inequality. In the process, he introduces characters who developed some of these inventions, profited from them, and were ruined by them, as he traces the principles that helped explain their transformative effects. The result is a wise and witty book of history, economics, and biography.
Number of Pages: 350
Genre: Business + Money Management, Technology, History
Sub-Genre: Inventions
Format: Paperback
Publisher: Penguin Random House Grupo USA
Author: Tim Harford
Language: Spanish
Street Date: May 29, 2018
TCIN: 53687164
UPC: 9788416883196
Item Number (DPCI): 248-37-2286
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$13.36
MSRPReg: $19.95 Save $6.59 (33% off)
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