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Cognition and Strategy (Vol 32) (Hardcover)

Cognition and Strategy (Vol 32) (Hardcover) - image 1 of 1

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Business scholars from North America, Europe, Australia, and Asia contribute 18 articles on cognitive approaches to strategy. They discuss processes that lead to formation and the dynamics of individuals' understanding of their environment, including the role of CEOs in crisis, what configuration of teams is more likely to lead to breakthroughs, the cognitive processes underlying the conceptualization of products, cognitive design research and its role in the strategy process, managerial judgment, and organizational memory of past competitive interactions and its influence on competitive behavior, and managerial biases and heuristics that can affect the initiation of strategic action or the formulation of strategy, including the role of expertise in designing organizations, cognitive mechanisms underlying how firms assess performance, and managerial overoptimism. Subsequent sections cover attention dynamics, including theory of mind, entrepreneurial decision making and its effect on performance, stretch goals, attention to price adjustments, and topic models, and methods of quantifying managerial cognition and cognitive representation of social networks. Distributed in North America by Turpin Distribution. Annotation ©2015 Ringgold, Inc., Portland, OR (protoview.com)
In this volume we explore leading research on the topic of business models that takes the demand side (customers and their engagement) seriously. The first part deals with cognition and gives a better understanding of how managers frame business models, how they manipulate models, and the connections between framing and the real world. This cognitive dimension is a new departure for the literature; it allows a better understanding of the rapid evolution of ways to do business. The second part deals with business models and change. It explores how the business model perspective increases our understanding of micro and macro change processes ? in particular the critical question of how to achieve scale and scope, and the role of modularity in the cognitive and real worlds. Contributions come from established and emerging scholars in US, Europe and Asia.
Number of Pages: 575
Genre: Business + Money Management
Sub-Genre: Strategic Planning
Series Title: Advances in Strategic Management
Format: Hardcover
Publisher: Emerald Group Pub Ltd
Volume number: 32
Language: English
Street Date: August 19, 2015
TCIN: 17251879
UPC: 9781784419462
Item Number (DPCI): 247-05-3923

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