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Communicating Science and Technology Through Online Video : Researching a New Media Phenomenon

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About this item

Online video’s unique capacity to reach large audiences makes it a powerful tool to communicate science and technology to the general public. The outcome of the international research project "Videonline," this book provides a unique insight into the key elements of online science videos, such as narrative trends, production characteristics, and issues of scientific rigor. If offers various methodological approaches: a literature review, content analysis, and interviews and surveys of expert practitioners to provide information on how to maintain standards of rigour and technical quality in video production.

Number of Pages: 140
Genre: Computers + Internet, Language + Art + Disciplines
Series Title: Routledge Focus on Communication Studies
Format: Hardcover
Publisher: Taylor & Francis
Language: English
Street Date: March 30, 2018
TCIN: 53524631
UPC: 9781138483491
Item Number (DPCI): 248-77-6475
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$62.28
MSRPReg: $70.00 Save $7.72 (11% off)
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