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Digital Advertising (Hardcover) (Andrew Mcstay)

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About this item

This new edition continues to shape, interrogate, theorise, understand, connect different practices, contextualize and generate patterns from both the history and practice of digital advertising, and the ways that this connects with its environment.

Number of Pages: 221
Genre: Social Science, Business + Money Management
Format: Hardcover
Publisher: Palgrave Macmillan
Author: Andrew Mcstay
Language: English
Street Date: October 14, 2016
TCIN: 51880635
UPC: 9781137494337
Item Number (DPCI): 248-36-6234
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