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Digital Strategy : A Guide to Digital Business Transformation (Paperback) (Alexander Rauser)

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Digital Strategy: A Guide to Digital Business Transformation delivers practical solutions for enterprises operating in today’s fast-paced business environment.

This book is for any businessperson who either wishes to stay relevant amid the rapid pace of technology innovation or wants to be a digital disrupter.

If you’re in business today, you probably use digital technology to run your day-to-day operations. But if you don’t have a digital strategy, you’re at risk of losing out to your competitors by either failing to recognize the potential tools available or wasting resources while trying to prepare for digital disruption.

This accessible book guides you through the steps of understanding what a digital strategy is; realizing how it can serve your business objectives; creating, implementing, and maintaining your digital strategy; and ultimately discovering how your strategy can help you innovate.

Learn to manage your risks and opportunities, outperform the competition, and even shake up your industry with Digital Strategy: A Guide to Digital Business Transformation.

Number of Pages: 174.0
Genre: Business + Money Management
Format: Paperback
Publisher: Createspace Independent Pub
Author: Alexander Rauser
Language: English
Street Date: March 12, 2016
TCIN: 51753485
UPC: 9781519331243
Item Number (DPCI): 248-31-4440

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