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Ditch the Pitch : The Art of Improvised Persuasion - Reprint by Steve Yastrow (Paperback)

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About this item

Customers don’t want to hear sales pitches. In this breakthrough handbook, Steve Yastrow challenges salespeople to forget everything they’ve learned about persuading customers and to start improvising. Ditch the Pitch gives you all the tools you need to engage in fresh, spontaneous, persuasive conversations that get customers to buy. With Steve’s six Ditch the Pitch Habits you will effortlessly navigate the sales process from prospecting through closing. You’ll create conversations and communications specifically created for each customer—to craft the right message for the right customer at the right time. In the book, Steve quotes from interviews with well-known improv actors and musicians. By successfully adapting their techniques to making sales, he shows how anyone can master the art of engaging and effective on-the-spot interactions. Tear up your sales pitch and improvise!
Edition: Reprint
Number of Pages: 162
Genre: Business + Money Management
Format: Paperback
Publisher: Midpoint Trade Books Inc
Author: Steve Yastrow
Language: English
Street Date: February 20, 2018
TCIN: 53453950
UPC: 9781590794654
Item Number (DPCI): 248-69-3472
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MSRPReg: $16.95 Save $5.39 (32% off)
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