:

product description page

e.l.f.® Mineral Infused Mascara Black - .34 fl oz

e.l.f.® Mineral Infused Mascara Black - .34 fl oz - image 1 of 2

about this item

  • Phthalate Free
    Phthalate Free
  • Paraben Free
    Paraben Free
Provide your eyelashes with the beneficial effects of minerals with this mineral-infused mascara from ELF. The colored mascara works to define your eyelashes and make them stand out while the minerals work to make your eyelashes stronger.
Health Facts: Sulfate-free, phthalate-free, paraben-free, aluminum-free
Color Family: Black
Color Palette: Medium Tones
Suggested Age: 13 Years and Up
Beauty Purpose: Lengthening, Thickening
Sustainability Claims: Recyclable
Features: Built-In brush, Long Lasting, Non-Clumping, Non-flaking
TCIN: 13586133
UPC: 609332814110
Item Number (DPCI): 052-16-1362
Phthalate Free
Phthalate Free: A product that either carries an unqualified on-pack statement indicating that the product is free from phthalates, or carries an unqualified on-pack statement 'no phthalates,' or A product which is never formulated with phthalates, as confirmed by the manufacturer.
Paraben Free
Paraben Free: A product that either carries an unqualified on-pack statement indicating that the product is free from parabens, or carries an unqualified on-pack statement 'no parabens,' or A product which is never formulated with parabens, as confirmed by the manufacturer.
$3.89

#TargetStyle

see what everyone's sharing and tag yours

check out more #TargetStyle

most helpful positive reviews

Truly an Excellent Mascara

5 out of 5 stars
Jenn8779 6 years ago
I was really pleasantly surprised by this mascara. I have tried about every mascara I can find and this one is by far the best and for the price?! Can't beat it! It doesn't clump, at all. Its so incredibly lightweight I can't feel it on, it doesn't flake or smear and it gives me both length and ...see moreof the reviewer's review
Do you find this helpful?
yes (62)no (0)report

Great Mascara!

5 out of 5 stars
Jessica 5 years ago
I don't really wear that much makeup often. I decided to try this mascara because it's super cheap but I've also heard it's a good brand. Well...I was pleasantly surprised! I had previously been using some Maybelline mascara...the stuff in the pink bottle and the stuff in the green bottle...and it w...see moreof the reviewer's review
Do you find this helpful?
yes (15)no (0)report

Amazing

5 out of 5 stars
Anna 4 years ago
I really love this mascara. This is one of the best mascaras ever. It's cheap and makes my lashes long with no clumps. I have tried other mascaras that are more expensive and they just don't do the job ,but this one this even if it is cheap ! Love it and recommend it !see moreof the reviewer's review
Do you find this helpful?
yes (4)no (0)report

Best I've Tried

5 out of 5 stars
Laura 4 years ago
I LOVE this mascara! I've tried just about every drugstore mascara brand and several high end department store brands, and this is by far my favorite. Doesn't clump, lengthens and separates without looking "spidery", and layers well for a more dramatic look. My only complaint is it melts some if I w...see moreof the reviewer's review
Do you find this helpful?
yes (2)no (0)report

most recent reviews

Best paraben-free mascara I've tried

(would recommend)
5 out of 5 stars
Kitty24 2 months ago
This is my third non-toxic mascara (after physicians formula and Burt's bees), and by far the best. It applies nicely, gives me the natural-but-better look I'm going for, stays put without flaking - which is where the other ones failed-, and removes easily with coconut oil. Also, it's cheaper than t...see moreof the reviewer's review
Do you find this helpful?
yes (0)no (0)report

Bring back the old brush please

(would not recommend)
2 out of 5 stars
coconut 3 months ago
This was my absolute favorite mascara - even above expensive mascaras. It was really excellent. Just opened a new box and saw the brush, my heart fell. I had to go check and make sure I'd ordered the "right" thing. I tried it, since I had no choice - already threw away the old. I cannot use a big, o...see moreof the reviewer's review
Do you find this helpful?
yes (0)no (0)report

Makes my eyelashes look like extensions

(would recommend)
4 out of 5 stars
cryptidbaby 3 months ago
I can't believe how good this mascara is. It makes my lashes crazy long and sexy. Paired with an eyelash curler and a spoolie, you can have dark lashes that look like extensions from a salon. This formula is pretty thick and it does clump upon initial application, but it can be fixed easily with a s...see moreof the reviewer's review
Do you find this helpful?
yes (0)no (0)report

PLEASE BRING BACK THE OLD FORMULA AND WAND

(would not recommend)
1 out of 5 stars
missingmymascara 3 months ago
THIS WAS MY FAVORITE MASCARA OF ALL TIME UNTIL THEY DECIDED TO RUIN IT BY REFORMULATING IT AND CHANGING THE WAND. THE OLD FORMULA AND WAND WERE EVERYTHING!!! THE REFORMULATED VERSION DOES NOT COMPARE! PLEASE BRING THE OLD FORMULA AND WAND BACK!!!see moreof the reviewer's review
Do you find this helpful?
yes (0)no (0)report

Prices, promotions, styles and availability may vary by store & online. See our price match guarantee. See how a store is chosen for you.