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e.l.f.® Mineral Infused Mascara Black - .34 fl oz

e.l.f.® Mineral Infused Mascara Black - .34 fl oz - image 1 of 2

About this item

  • Phthalate Free
    Phthalate Free
  • Paraben Free
    Paraben Free
  • Cruelty Free
    Cruelty Free

Highlights

  • Mineral-infused mascara strengthens your eyelashes
  • Long-lasting formula is ideal for all-day wear
  • Thickening and lengthening properties add a flirty look to your eyelashes
Provide your eyelashes with the beneficial effects of minerals with this mineral-infused mascara from ELF. The colored mascara works to define your eyelashes and make them stand out while the minerals work to make your eyelashes stronger.
Health Facts: Sulfate-free, phthalate-free, paraben-free, aluminum-free
Color Family: Black
Color Palette: Medium Tones
Suggested Age: 13 Years and Up
Beauty Purpose: Lengthening, Thickening
Sustainability Claims: Recyclable, cruelty-free
Features: Built-In brush, Long Lasting, Non-Clumping, Non-flaking
TCIN: 13586133
UPC: 609332814110
Item Number (DPCI): 052-16-1362
Phthalate Free
Phthalate Free
A product that either carries an unqualified on-pack statement indicating that the product is free from phthalates, or carries an unqualified on-pack statement "no phthalates," or A product which is never formulated with phthalates, as confirmed by the manufacturer.
Paraben Free
Paraben Free
A product that either carries an unqualified on-pack statement indicating that the product is free from parabens, or carries an unqualified on-pack statement "no parabens," or A product which is never formulated with parabens, as confirmed by the manufacturer.
Cruelty Free
Cruelty Free
A product has an independent third-party certification on pack or unqualified on-pack marketing claim relating to being cruelty-free and/or not tested on animals.
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Most helpful positive reviews

Truly an Excellent Mascara

5 out of 5 stars
Jenn8779 6 years ago
I was really pleasantly surprised by this mascara. I have tried about every mascara I can find and this one is by far the best and for the price?! Can't beat it! It doesn't clump, at all. Its so incredibly lightweight I can't feel it on, it doesn't flake or smear and it gives me both length and ...see moreof the reviewer's review
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Great Mascara!

5 out of 5 stars
Jessica 5 years ago
I don't really wear that much makeup often. I decided to try this mascara because it's super cheap but I've also heard it's a good brand. Well...I was pleasantly surprised! I had previously been using some Maybelline mascara...the stuff in the pink bottle and the stuff in the green bottle...and it w...see moreof the reviewer's review
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Amazing

5 out of 5 stars
Anna 5 years ago
I really love this mascara. This is one of the best mascaras ever. It's cheap and makes my lashes long with no clumps. I have tried other mascaras that are more expensive and they just don't do the job ,but this one this even if it is cheap ! Love it and recommend it !see moreof the reviewer's review
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Best I've Tried

5 out of 5 stars
Laura 4 years ago
I LOVE this mascara! I've tried just about every drugstore mascara brand and several high end department store brands, and this is by far my favorite. Doesn't clump, lengthens and separates without looking "spidery", and layers well for a more dramatic look. My only complaint is it melts some if I w...see moreof the reviewer's review
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Most recent reviews

Why change the old formula/brush??

(would not recommend)
1 out of 5 stars
Erin28B 1 month ago
I had purchased the previous formula for years, and recommended it to everyone that I knew. It didn't flake, smear or budge, and the silicone brush was awesome. I thought the outer packaging was the only thing that changed when I bought this a few months ago at Target. But when I applied, it was not...see moreof the reviewer's review
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Mineral Infused Magic

(would recommend)
5 out of 5 stars
stilts 1 month ago
Was out of mascara a year ago and bought this. Amazing formula, my lashes looked great. This made my lasts extremely long. To anyone starting out wearing makeup and unsure what to use, get this. It's inexpensive and has great value, and the mineral infusions make a difference.see moreof the reviewer's review
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Old formula was better

(would not recommend)
1 out of 5 stars
cmflem 2 months ago
I find this new formula makes my lashes look clumpy. Please go back to the old formula!!see moreof the reviewer's review
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(would recommend)
4 out of 5 stars
Gjbear2292 3 months ago
Okay so this mascara came as a part of a free valentines day gift when I ordered makeup around that time. I love this mascara. My lashes look thick, long, and luscious. The only downfall I can see is that it doesn't keep the lashes soft, but quite frankly for a nicer look that needs to last, I prefe...see moreof the reviewer's review
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