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E-Services Adoption : Processes by Firms in Developing Nations (Hardcover)

E-Services Adoption : Processes by Firms in Developing Nations (Hardcover) - image 1 of 1

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The two papers in volume 23B respond to concerns raised in volume 23A about the need for a better understanding of e-service adoption processes in developing nations. The first chapter surveys 819 Indonesian airline customers about online airline services, analyzes the resulting data, and tests hypotheses about motivation, intention, and demographics. The second chapter combines the Technology Acceptance Model with the Innovation Diffusion Theory to identify the antecedents for widespread adoption of the Octopus retail e-payment system in Hong Kong. Distributed in North America by Turpin Distribution. Annotation ©2016 Ringgold, Inc., Portland, OR (protoview.com)
Number of Pages: 466.0
Genre: Business + Money Management, Computers + Internet
Sub-Genre: Strategic Planning, Information Technology
Series Title: Advances in Business Marketing and Purchasing
Format: Hardcover
Publisher: Emerald Group Pub Ltd
Language: English
Street Date: December 14, 2015
TCIN: 50342306
UPC: 9781785607097
Item Number (DPCI): 248-06-0802

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