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Entrepreneurship (Hardcover) (Ph.D. Robert D. Hisrich & Ph.D. Michael P. Peters & Ph.D. Dean A.

Entrepreneurship (Hardcover) (Ph.D. Robert D. Hisrich & Ph.D. Michael P. Peters & Ph.D. Dean A. - image 1 of 1

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Entrepreneurship, byRobert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of ‘how to’ embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts.

 

The superb author team of Hisrich, Peters, and Shepherd draw from their distinct backgrounds to create a book that addresses the dynamics of today’s entrepreneurial challenges. From Bob Hisrich’s expertise in global entrepreneurship to Mike Peter’s background as a both a real-life entrepreneur and academic to Dean Shepherd’s current research on cognition and entrepreneurial mindset, this book balances the crucial line between modern theory and practice.

 

Number of Pages: 580.0
Genre: Business + Money Management
Format: Hardcover
Publisher: McGraw-Hill College
Author: Ph.D. Robert D. Hisrich & Ph.D. Michael P. Peters & Ph.D. Dean A. Shepherd
Language: English
Street Date: January 12, 2016
TCIN: 52109922
UPC: 9780078112843
Item Number (DPCI): 248-41-4205

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