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Fashion Handbook - (Media Practice) by Tim Jackson & David Shaw (Paperback)

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About this item

The Fashion Handbook is the indispensable guide to the fashion industry. It explores the varied and diverse aspects of the business, bringing together critical concepts with practical information about the industry’s structure and core skills, as well as offering advice on real working practices and providing information about careers and training.

Tracing the development of the fashion industry, this book looks at how fashion can be understood from both social and cultural perspectives. Each chapter contributes to the knowledge of a particular academic or vocational area either through building on existing research or through the dissemination of new research undertaken into specialist vocational disciplines.

The second edition of The Fashion Handbook is fully up dated with new case studies, interviews, figures and profiles and includes chapters written by recognised academics and fashion industry experts. Specialist topics include fashion culture, luxury brands, fashion journalism, fashion buying, design and manufacturing, retailing, PR and styling.

The Fashion Handbook includes:

  • a unique and wide overview of the fashion industry
  • chapters on specialist topics
  • contributions from recognised experts in both academia and the fashion industry
  • expert advice on careers in fashion retailing.

A must for all students of the fashion world.

Number of Pages: 240
Genre: Art, Performing Arts, Social Science
Series Title: Media Practice
Format: Paperback
Publisher: Taylor & Francis
Author: Tim Jackson & David Shaw
Language: English
Street Date: January 10, 2020
TCIN: 51586267
UPC: 9780415505017
Item Number (DPCI): 248-26-3611
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MSRPReg: $39.95 Save $2.00 (5% off)
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