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Google Fitbit Air - Screenless Fitness and Health Tracker - Personalized AI-Powered Coaching - Works with Android and iOS - One Size - 2 of 4Google Fitbit Air - Screenless Fitness and Health Tracker - Personalized AI-Powered Coaching - Works with Android and iOS - One Size - 3 of 4Google Fitbit Air - Screenless Fitness and Health Tracker - Personalized AI-Powered Coaching - Works with Android and iOS - One Size - 4 of 4
Google Fitbit Air - Screenless Fitness and Health Tracker - Personalized AI-Powered Coaching - Works with Android and iOS - One Size - 1 of 4

Google Fitbit Air - Screenless Fitness and Health Tracker - Personalized AI-Powered Coaching - Works with Android and iOS - Obsidian - One Size

$99.99

ColorObsidian

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • So comfortable, so quiet, you'll forget it's there.
  • Up t a week's worth of battery.1
  • Adaptive coaching for fitness, sleep, and health. 2
  • Advanced sensors for 24/7 health tracking
  • A health and wellness service built with Gemini, made for you.2

Description

Lighter gets mightier.3
Meet the comfortable, smart way to transform your health, with effortless tracking and personalized coaching. 2
Google Fitbit Air’s lightweight, micro-adjustable fit sits comfortably and quietly, so you can wear it through work, workouts, and sleep. 4
Unlock more with Google Health Premium: With a premium membership, get personalized coaching that’s built with Gemini and adapts to your life 2; get a 3-month trial at no cost to you 4. (Google Health Premium subscription sold separately)
Designed for every occasion. With no screen to distract you or disrupt your style, Google Fitbit Air moves seamlessly from bracelet to workout band to sleep band. Change looks in seconds – just press the pebble in, click, and go. Whether you’re dressing up or winding down, your wearable fits the occasion.6
Long-lasting battery that’s quick to charge. Battery life that keeps up with your busy life. Google Fitbit Air’s battery lasts up to a week, and fast charging gets you one day of power in just five minutes. 1,7
Guidance that’s always adapting to your progress. It all starts with a conversation. You tell Google Health Coach about your goals and routines, and it follows your lead with longer-term fitness plans and day-by-day sleep suggestions. 7
Your Health Metrics at a glance. Track all the metrics that matter to you, all in one place.
Simple stats. Consider them tracked. Your Google Fitbit Air stays on top of your daily activity. Your steps, distance, calories burned, and cardio load all get tracked with zero setup. Just get moving – we’ll take care of the rest. 2
Check your live workout metrics in the app. Get a full picture of your workout metrics at any point in the Google Health app. Keep tabs on your heart rate during your workout, check your run pace, or track your distance to see how you’re performing. Tune in when you want insights about your activity, and tune out when you want peace and quiet. 8
Guidance for all the ways you exercise. With more than 40 unique exercise modes, you can set personal goals for everything from runs, bike rides, and aerobics to HIIT, strength training, and more. Stay tuned in to relevant stats on your phone, whether you’re looking to keep the pace or maintain your target heart rate zone. 9
Our most accurate sleep tracking yet. Understand your sleep like never before with our advanced tracking and new algorithms that provide a picture of your sleep patterns. 10
Protects your privacy: All of your data from your Google Fitbit Air, from how many steps you take to how long you sleep, is controlled by you and protected by built-in security.

Legal:
1 Maximum battery life is approximate and is based on testing conducted in 2025 on pre-
production hardware and software, using default settings with a median Fitbit Air user battery usage profile across a mix of other features.Battery life depends on features enabled, usage, environment and many other factors. Use of certain features will decrease battery life. Actual battery life may be lower. See g.co/support for more information on battery life.
2 Requires Google Health Premium subscription (sold separately), Google Health app, and internet connection. Features subject to change; availability varies. Not intended for medical purposes. Gemini features work independently of Gemini apps. Check responses for accuracy; results may vary
3 Compared to other Google wearable devices.
4. Based on a 2025 independent consumer perception study comparing Google Fitbit Air to leading competitors in the US wearable market by market share. Comfort was measured via a 5-star scale. Individual experience may vary.
5. New members only. Requires compatible device. 1 trial per customer. Must activate membership within 60 days of Account activation. Valid form of payment required. Automatically renews for $9.99/mo after initial trial offer. Cancel anytime. Not transferable. More details at g.co/fitbit/airsupport.
6. Google Fitbit Air works with most phones running on Android 11 or higher and Apple iOS 16.4 or higher. Google Health and Google Fitbit Air require Google Account, Google Health app and internet connection. Feature availability varies; some features require Google Health Premium membership. Gemini features work independently of Gemini apps. Check responses for accuracy; results may vary. Not intended for medical purposes. See g.co/health/fitbit-air and g.co/fitbit/compatibility for more information.
7. Charging speed based on use of in-box USB-C® at 22 to 30 degrees C. Actual results may be slower. Charging speed based on testing with fully drained device batteries. Charging testing conducted in 2025 on pre-production hardware and software using default settings with the device powered on. Charging speed depends upon many factors including battery age and ambient temperature.
8. Not intended for medical purposes. Like all heart rate tracking technologies, accuracy is affected by physiology, location of device, and your movements and activity.
9. All features require the Google Health app, a Google Account, and internet connection. Premium content and features are subject to change, may vary based on device, are not available in all countries, and may be in English only.
10. Not intended for medical purposes. Sleep tracking features are not intended to diagnose or treat any medical conditions and should not be relied on for medical purposes. It is intended to provide information that can help you manage your wellbeing. Consult your health care professional before making changes regarding your health.
Features: Black (band)
Weight: 12.08 Grams
Product Model: Fitbit Air
Water Resistance: Water-Resistant
Connection Type: USB-C
Material: Watch Band: Textile, Polyurethane
Includes: Wristband, Charging Cable
Operating System Compatibility: Android, Apple iOS
Wireless Technology: Bluetooth
Activities tracked: Running, Cycling, Yoga, Swimming, Walking, Strength Training
Maximum Battery Charge Life: 7 Days
Metrics Measured: Sleep Duration, Heart Rate, Sleep Quality, Calories Burned, Total Steps, Daily Distance
Material: Acrylate Copolymer
Battery: 1 Non-Universal Lithium Ion, Required, Non-Removable
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
Street Date: May 26, 2026
TCIN: 95007665
UPC: 840353936577
Item Number (DPCI): 057-03-8571
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 4.18 inches length x 2.8 inches width x 2.13 inches height
Estimated ship weight: 0.22 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii

Return details

This item must be returned to any Target store.
This item must be returned within 30 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.
This document lists product hazards, safety info and any potential ill effects on human health. All info has been collected and verified by the manufacturer.

Q: does it work with iphone?

submitted by Laura - 28 days ago
  • A: Hey there, Laura. The Fitbit Air is fully compatible with the iPhone, officially supporting iOS 16.4 or later.

    submitted byFitBit Team - 12 days ago
    Brand expert
  • A: Yes, but requires the “Google Health” app. No native connectivity with Apple Health or Fitness mentioned.

    submitted byRon - 15 days ago
  • A: Yes. Works with all phones if the Fitbit app is downloaded.

    submitted bySteph - 25 days ago
  • A: Yes, it will use the "Google Health" app, which is compatible with iPhone and Android.

    submitted byThomas - 28 days ago
  • A: Yes. Works on both android and IOS (iPhones)

    submitted byAbhi - 28 days ago
  • A: Yes you just need the Google health app

    submitted byJosh - 20 days ago
  • A: Yes, all Fitbits work with iPhone if you download the app for it

    submitted bySteph - 25 days ago

Q: Can it get wet Can you wear it swimming

submitted by Danielle - 17 days ago
  • A: A target expert literally just said you can't wear it swimming so which is it?

    submitted byjc - 12 days ago
  • A: Great question, Danielle. Yes, the Fitbit Air is water-resistant up to 50 meters. It can be worn in the rain, during sweaty workouts, and in shallow pools. Here's a guide with more details: https://support.google.com/googlehealth/answer/14236707?hl=en_sg

    submitted byFitBit Team - 12 days ago
    Brand expert
  • A: Hi, thanks for reaching out about Google Fitbit Air - Screenless Fitness and Health Tracker - Personalized AI-Powered Coaching - Works with Android and iOS - One Size. ✅ Short answer: Yes — you can wear it in water, including swimming If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJoe - 16 days ago
    Target staff support

Q: Is the lavender purple or blue? It looks blue in all of the pictures.

submitted by RL - 28 days ago
  • A: Blue!! Super weird that they called it Lavender

    submitted bylowkirkenuinely - 18 days ago
  • A: I say expect it to look like the picture.

    submitted byScotty - 19 days ago
  • A: Hi, thanks for reaching out about the Google Fitbit Air - Screenless Fitness and Health Tracker - Personalized AI-Powered Coaching - Works with Android and iOS - One Size The official color name is “lavender” (a light purple) If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day between 7 am and 11 pm CST.

    submitted byRena - 28 days ago
    Target expert support

Q: Would it be possible to wear it around the ankle and still accurately track everything?

submitted by Tyler colburn - 16 days ago
  • A: Thanks for asking. For the most accurate tracking, wear the Fitbit Air on top of your wrist, how you’d wear a watch. Make sure the sensor stays in constant contact with your skin to ensure it captures your data correctly. Check out this article for more information: https://support.google.com/googlehealth/answer/17033101

    submitted byFitBit Team - 12 days ago
    Brand expert
  • A: Hi, thanks for reaching out about Google Fitbit Air – Screenless Fitness and Health Tracker. It is not recommended to wear this device around your ankle for accurate tracking. It is designed to be worn on the arm or wrist area, and wearing it on the ankle may result in less accurate step, movement, and health tracking data. If you have any additional questions, we welcome you to contact MyTGTtech at 833‑848‑8324 every day, between 7am–11pm CST.

    submitted byMike - 16 days ago
    Target expert support

Q: Can this be adjusted to a small enough size for a child (elementary school age) to wear?

submitted by Eirroc - 20 days ago
  • A: I would keep in mind that most health-tracking features are designed and calibrated using adult physiology, so some metrics and recommendations may be less accurate for children.

    submitted byQuack - 14 days ago
  • A: Hi, thanks for reaching out about the Google Fitbit Air - Screenless Fitness and Health Tracker - Personalized AI-Powered Coaching - Works with Android and iOS - One Size Maybe—but it depends on the child. It can fit some older kids, but it’s not specifically designed for elementary-age wrists. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day between 7 am and 11 pm CST.

    submitted byRena - 20 days ago
    Target expert support

Q: Does it come with a power cable?

submitted by M - 22 days ago
  • A: Hey there, M. Yes, the Fitbit Air comes with the tracker, wristband, and charging cable.

    submitted byFitBit Team - 12 days ago
    Brand expert
  • A: Hi, thanks for reaching out about Google Fitbit Air - Screenless Fitness and Health Tracker - Personalized AI-Powered Coaching - Works with Android and iOS - One Size. Yes — it does come with a charging cable ✅ If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJoe - 21 days ago
    Target staff support

Q: Is there a display screen or watch? Do you need to look at your phone to access your activity tracker or check your steps?

submitted by Is there a display screen - 23 days ago
  • A: Hey there. The Fitbit Air is a lightweight, screenless tracker that helps you track your fitness. It monitors health metrics like your steps, sleep, and heart rate through the Google Health app. Here's a link with more information: https://support.google.com/googlehealth/answer/17033101

    submitted byFitBit Team - 12 days ago
    Brand expert
  • A: Hi, thanks for reaching out about Google Fitbit Air – Screenless Fitness and Health Tracker. This device does not have a display screen or watch face. It’s a screenless tracker, so you will need to use your smartphone and the Fitbit app to view your activity data, check steps, and track progress. The design focuses on simplicity and relies on the app for detailed information and insights. If you have any additional questions, we welcome you to contact MyTGTtech at 833‑848‑8324 every day, between 7am–11pm CST.

    submitted byMike - 22 days ago
    Target expert support

Q: Can I shower with it ? Or swim?

submitted by Verom6646 - 25 days ago
  • A: Great question, Verom6646. Yes, the Fitbit Air is water-resistant up to 50 meters. It can be worn in the rain, during sweaty workouts, and in shallow pools. Here's a guide with more details: https://support.google.com/googlehealth/answer/14236707?hl=en_sg

    submitted byFitBit Team - 12 days ago
    Brand expert
  • A: Hi, thanks for reaching out about Google Fitbit Air – Screenless Fitness and Health Tracker. This device is water‑resistant but not intended for full swimming use. You can safely wear it in the shower or during handwashing, but it is not recommended for swimming or prolonged submersion, as it may not be rated for that level of water exposure. If you have any additional questions, we welcome you to contact MyTGTtech at 833‑848‑8324 every day, between 7am–11pm CST.

    submitted byMike - 24 days ago
    Target expert support

Q: Does it track your heartbeat including a rhythmic

submitted by MissAdventure - 4 days ago
  • A: Hi, thanks for reaching out about Google Fitbit Air - Screenless Fitness and Health Tracker - Personalized AI-Powered Coaching - Works with Android and iOS - One Size. Yes — the Google Fitbit Air does track your heartbeat continuously, and it also monitors heart rhythm for potential irregular rhythms such as AFib (atrial fibrillation). If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJoe - 4 days ago
    Target staff support

Q: Does it track temperature?

submitted by Marian C - 8 days ago
  • A: Thanks for asking, Marian C. Yes, the Fitbit Air will use a dedicated sensor to estimate your skin temperature variation during sleep sessions. When you wear the device to sleep, it checks your skin temperature every minute. When the Google Health app has tracked your sleep skin temperature data for at least 3 days, it estimates your baseline temperature. As you continue to wear your device to sleep, the app uses up to 30 days of data to adjust your baseline temperature.

    submitted byFitBit Team - 7 days ago
    Brand expert

Additional product information and recommendations

Discover more options

3.4 out of 5 stars with 28 reviews
quality: 3.77 out of 5
value: 3.69 out of 5
57% would recommend
14 recommendations
2 out of 5 stars
Thumbs up graphic, would recommend
9 June, 2026Verified purchase

Decent basic fitness tracker

It doesn’t live up to all the hype it’s getting. It’s good at tracking basic fitness, like walking, running and biking, but it kinda fails at other fitness routines. Its auto detect feature works pretty well unless your phone is out of range or not with you. I’m not sure if the sleep tracker works all that well. It gives me pretty much the same rating no matter what kind of sleep I actually have or not. I occasionally wake up at 3 am and don’t fall back asleep for quite some time but I’m still getting a “good” sleep rating. I guess it’s feather weight and being screenless makes it appealing to some, but it’s really a paltry substitute for the Apple Watch, but what do you expect for $100. It’s built well and the battery lasts a long time so if you’re looking for a decent basic fitness tracker this isn’t a bad choice.
Randolph
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
9 June, 2026Verified purchase

(no review title)

Love it
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
8 June, 2026

AWESOME

Amazing tracker, awesome and easy to use app, lightweight and comfortable. Everything you need on a screen less tracker. Don’t listen to the negative reviews, like the previous person mentioned these are BOOMERS commenting because they do not know how to use technology and are salty about it!!!
quality: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
2 out of 5 stars
Thumbs down graphic, would not recommend
8 June, 2026Verified purchase

Whoop > Fitbit Air

Just like what everyone says, the app is horrible. Too much going on but at the same time, the data isn’t enough. It only gives you heart rate and sleep data barely gives you anything. The app is just a glorified Apple Health app. It’s good as a starter when it comes to screenless wearables. But once you’ve tried Whoop or even an Oura ring, the Fitbit Air is just straight trash.
R
quality: 2 out of 5
value: 4 out of 5
Did you find this review helpful?
3 out of 5 stars
8 June, 2026Verified purchase

Ouch

Have to return it because the sensors are hurting my wrist. It’s not the band or nickel allergy.
Ackerbat
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
6 June, 2026

Target reviewers are weird

Better than Whoop or Helio for sure. These negative comments here are so wack, people complaining about the app and too much info- these are just boomers who "don't like change". The metrics are legit, I think the app is fine and easy to understand. Look at any set of reviews outside of Target and you'll see how well it's rated. Target reviewers are just a weird, cynical bunch typically.
Briwil
quality: 5 out of 5
value: 5 out of 5
6 guests found this review helpful. Did you?
4 out of 5 stars
Thumbs up graphic, would recommend
4 June, 2026

Great for my needs. UI needs a makeover.

I really enjoy my Fitbit. I saw the opportunity to buy one after contemplating between the Fitbit and Helio strap. Originally owned a Whoop band. Currently own a Pixel. I work night-shift and have found the sleep tracking to work phenomenally (or at least, good enough for me). As someone that has a dysregular sleep schedule, I appreciate that tracking isn't all over the place as it was with the whoop band. It also has been able to more accurately measure when I wake up and fall asleep. Outside of that, it does what your standard health tracker does. If you're really interested on metrics, watch a video from The Quantified Scientist on it. The UI for the app is lacking. Data is kind of frustrating to get to but not unbearable. My biggest complaint though is trying to hone on specific values on the graphs. I'm looking forward to more updates and how they move forward with this!
Nick
quality: 5 out of 5
value: 5 out of 5
2 guests found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
2 June, 2026Verified purchase

Not worth it.

Did not work for even a whole day. Tried to call Google support after trouble shooting but none of that worked either. The problem had to be bubbled up. I did not feel like waiting so I returned instead. Should have listened to the mixed reviews! I was super hopeful for this to work.
1 reply from FitBit Team team - 7 days ago
Hey there, Ariel. Sorry to see your experience with the Fitbit Air and our support team wasn't the best — we totally get how frustrating that can be. Even though you returned it, we'd like to get more insight and learn more. When you find the time, here's our survey: https://google.qualtrics.com/jfe/form/SV_2aStd8wsbcLGvwG
Ariel
quality: 1 out of 5
value: 1 out of 5
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommend
2 June, 2026Verified purchase

Awful App

I really wanted to love this. The deisgn is great, lightweight you forget you have it on, but the app is an absolute chaotic nightmare. Goodle please listen to your customers and clean up that Dashboard and simplify it. There is just too much chaos going on. The old fitbit app was so much easier to interpret. Don't bother getting this believe the reviews. Wait until they push out a few gens of this and hopefully chage their god awful app.
quality: 5 out of 5
value: 2 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
2 June, 2026Verified purchase

Great help to keep me from getting distracted!

I'm familiar with Fitbit watches, and will have to say that this one is a new favorite. What I enjoy the most, is that it's a screenless tracker, and its been helpful keeping me from getting distracted to notifications or alerts informing me that I've reach a goal/ milestone. For me, overall a great purchase!
quality: 5 out of 5
value: 4 out of 5
4 guests found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
31 May, 2026Verified purchase

Dont bother

If you’re looking for a screen less tracker with an app where you can track your activity easily, keep looking. Low price tag is just another opportunity for Google to hock their ai slop at you. Even when turning off the ai coach, the app has a little ai ask coach chat bubble that stays on every screen PERMANENTLY. No screen means you need a good app— and Google health is horrible.
1 reply from FitBit Team team - 8 days ago
Hi there, Eugene. We understand that there may be a learning curve with the transition from the Fitbit app to the Google Health app, but we are here to help make that transition as smooth as possible. The Google Health app brings together effortless tracking and adaptive coaching to help make the most out of every day. Check out this article for more information and discover more features: https://support.google.com/googlehealth/answer/14237011 If you need an extra hand, don't hesitate to reach out to us here: https://support.google.com/googlenest/gethelp
JennaK
quality: 1 out of 5
value: 1 out of 5
4 guests found this review helpful. Did you?
5 out of 5 stars
31 May, 2026Verified purchase

(no review title)

Easy to setup and works great. Super comfortable and great battery life.
T
3 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
30 May, 2026

New to Fitbit

I've had no issues at all with mine. I love it for tracking my workouts, sleep, and food. Health premium is helpful and easy to use once you get the hang of it.
KS
quality: 5 out of 5
value: 5 out of 5
13 guests found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
30 May, 2026Verified purchase

(no review title)

Sensor issue on the second day of purchase
Aarti
5 guests found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
28 May, 2026Verified purchase

Don't buy

Don’t buy. had it all day spent two hours trying to figure out how to get it to read My heart rate still can’t even. used the AI function to try to help me find out a fix and used Google’s AI to help me try to find a fix still can’t.
Anonymous
quality: 1 out of 5
value: 1 out of 5
Did you find this review helpful?
2 out of 5 stars
Thumbs up graphic, would recommend
28 May, 2026Verified purchase

Great till its not

The build quality for this tracker is amazing. Google knocked it out of the park. Super comfortable and a great way to track stuff without the distractions of a watch. However, only a day and a half in, it no longer syncs. I’ve done all the troubleshooting steps and nothing. Band is on but won’t connect to any phone or anything. A shame because I really liked. Hopefully when I exchange it for another one this problem will be fixed. We’ll see tho.
Lj09
quality: 4 out of 5
value: 5 out of 5
6 guests found this review helpful. Did you?

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