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Great Beanie Baby Bubble : The Amazing Story of How America Lost Its Mind over a Plush Toy-and the

Great Beanie Baby Bubble : The Amazing Story of How America Lost Its Mind over a Plush Toy-and the - image 1 of 1

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" A bestselling journalist delivers the never-before-told story of the plush animal craze that became the tulip mania of the 1990s . In the annals of consumer crazes, nothing compares to Beanie Babies. In just three years, collectors who saw the toys as a means of speculation made creator Ty Warner, an eccentric college dropout, a billionaire-without advertising or big-box distribution. Beanie Babies were ten percent of eBay's sales in its early days, with an average selling price of $30-six times the retail price. At the peak of the bubble in 1999, Warner reported a personal income of $662 million-more than Hasbro and Mattel combined. The end of the craze was swift and devastating, with "rare" Beanie Babies deemed worthless as quickly as they'd once been deemed priceless. Bissonnette draws on hundreds of interviews (including a visit to a man who lives with his 40,000 Ty products and an in-prison interview with a guy who killed a coworker over a Beanie Baby debt) for the first book on the strangest speculative mania of all time. "--
Number of Pages: 260
Genre: Business + Money Management, Antiques + Collectibles
Sub-Genre: Corporate + Business History, Industries / Retailing, Toy Animals
Format: Paperback
Publisher: Penguin Group USA
Author: Zac Bissonnette
Language: English
Street Date: March 15, 2016
TCIN: 50242630
UPC: 9781591848004
Item Number (DPCI): 248-04-4306
$11.55
MSRPReg: $17.00 Save $5.45 (32% off)

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