hello Activated Charcoal Whitening Toothpaste

Works great! Be careful to wash the sink out so it doesn’t stain.

Love the taste makes my mouth feel fresh and my teeth white .

The idea of this toothpaste is great, but the erosion was absolutely ridiculous. I thought that it was my diet, but later realized that it was the toothpaste when I switched brands.

Great product would buy again

Purchased for my 14 year old daughter. I didn’t do my research and allowed her to use it. She is now left with extremely sensitive teeth and wear. She has never had a cavity and now has 4! I noticed they were sued for enamel erosion and I’m noticing my daughter’s teeth now appear yellow also. Her dentist said her enamel is worn and prescribed a prescription toothpaste to see if that will help. If not, we have to consider bonding since she is so young. She is a perfect brusher using a SOFT toothbrush. Has impeccable dental hygiene. I Dee like the worst mother. This company will not disclose the rda air of this toothpaste if your life depended on it. They will only state that is below the level of 250. Seems super fishy. I wish I paid more attention and did more research because just googling hello charcoal shows you all you need to know. If the proper studies were conducted or they felt this product was truly safe, they would disclose the rda. They know if they disclose the actual number it will turn people off. Shameful! Instead, people’s teeth are being ruined by this junk.

This company is very infuriating! I have emailed at least a dozen times for the rda value of this toothpaste but can not get a clear response. All I get is” we are happy to inform you that it’s well within the limit”. They are not transparent and if proper tests were performed, then disclosing this number to consumers to prove its safety should not be an issue. I either believe they did not test it or they are lying! I regret letting my daughter use this as it caused sensitivity. I should have done more research to see they were sued and it’s still on the market. My daughter is 14. And she’s a light brusher with a soft toothbrush. This company is terrible and likely this toothpaste isn’t gentle at all. We are now on prescription toothpaste from her dentist. They don’t care!

It goes on easily to my toothbrush, and has a pleasant flavors

I normally use Sensodyne for my sensitive teeth, but I wanted to try this because I drink coffee everyday so I was hoping for a natural way to get my teeth more white. I am really liking this! I’ve been using for about 2 weeks and I notice a difference. Also I haven’t notice my teeth becoming overly sensitive either.

I tried this product while staying at my daughter's house. I was impressed from with how clean my teeth felt and how they looked. I knew that I had to have some for myself.

I bought it for me and my husband. I got tired of all the other toothpaste that had pork and fluoride in it. Came across this product from a friend since then I loved it!

I really like this toothpaste. I’ve tried both mint flavor and charcoal. I switch off between the two. I’ve noticed my teeth look brighter.

I brought the product to see if it would help with whitening of my teeth. It seems to have removed surface stains from my turmeric and ginger tea. I will continue its use to see if the whitening improves. The charcoal color makes you think its not going to taste good but it does.

My whole family loves this toothpaste. It works well at whitening and it has a pleasant taste.

I agree with Kkirk! They changed the formula. Does Not work as well as it did and it’s too expensive if it’s not effective. Might as well go back to regular toothpaste.

I really liked the way this made my teeth feel but my dentist advised against charcoal products as they are too abrasive and can eat away at your enamel if you use daily

I was using this toothpaste for about 4 years after I gave up Crest, which I used my entire life (I'm 50yrs old). I now have a cavity forming on my left bottom molar near the gum line and visible decay on the bottom right molar, also near the gum line. I'm wondering if the formula was changed that would cause this?? I have never had a cavity in my life until now! I will no longer purchase this product.

I was using this toothpaste for about 4 years after I gave up the brand with fluoride that I used my entire life (I'm now 50yrs old). I now have a cavity forming on my left bottom molar and visible decay on the bottom right molar. I'm wondering if the formula was changed that would cause this?? I have never had a cavity or any decay in my life until now! I will no longer purchase this product.

So messy!!! I had to get a different toothpaste while out of town because this was a giant mess! Don’t recommend at all! I do however, like other varieties from Hello

I’ve only been using this for 4 days now, and I already see a difference in the whiteness of my teeth. I have very sensitive teeth and this toothpaste didn’t hurt them at all. The flavor is pleasant. The texture takes some getting used to, but it’s that way with every different toothpaste you try. I’ll continue using this daily!

Yes please especially if you enjoy mint toothpaste most of the time I don’t love mint but I love this one