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Holistic Retail Design : Reshaping Shopping for the Digital Era (Paperback) (Philipp Teufel)

Holistic Retail Design : Reshaping Shopping for the Digital Era (Paperback) (Philipp Teufel) - image 1 of 1

About this item

Holistic Retail Design sets out a theory on the design of retail formats and shopping experiences. It introduces strategies in holistic constitution and the improvement of retail experiences across stationary, temporary, and digital customer touchpoints and intermediates between the consumer, the retail brand, and the products being offered. It features those strategies in a number of chapters and also includes international best practice cases.

Number of Pages: 399
Genre: Architecture, Art
Sub-Genre: Interior Design / General
Format: Paperback
Publisher: Consortium Book Sales & Dist
Author: Philipp Teufel
Language: English
Street Date: November 24, 2015
TCIN: 50108155
UPC: 9789491727658
Item Number (DPCI): 248-00-6327
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$20.99
MSRPReg: $35.00 Save $14.01 (40% off)
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