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How to Start and Run a Commercial Art Gallery - by Edward Winkleman & Patton Hindle (Paperback)

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About this item

"A comprehensive reference for any gallery owner."—Leigh Conner, director, Conner Contemporary Art

Aspiring and new art gallery owners can find everything they need to plan and operate a successful art gallery with How to Start and Run a Commercial Art Gallery. This new edition has been updated to mark the changes in market and technology over the past decade. Edward Winkleman and Patton Hindle draw on their years of experience to explain step by step how to start your new venture. From finding the ideal locale and renovating the space to writing business plans and securing start-up capital, this helpful guide has it all. Chapters detail how to:

  • Manage cash flow
  • Grow your new business
  • Hire and manage staff
  • Attract and retain artists and clients
  • Represent your artists
  • Promote your gallery and artists online
  • Select the right art fair
  • And more
  • How to Start and Run a Commercial Art Gallery, Second Edition, also includes sample forms, helpful tips from veteran collectors and dealers, a large section on art fairs, and a directory of art dealer associations.

    Number of Pages: 289
    Genre: Art, Business + Money Management
    Format: Paperback
    Publisher: Two Rivers Distribution
    Author: Edward Winkleman & Patton Hindle
    Language: English
    Street Date: November 13, 2018
    TCIN: 53904980
    UPC: 9781621536567
    Item Number (DPCI): 248-08-6048
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    MSRPReg: $24.99 Save $8.62 (34% off)
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