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How to Write a Business Plan - 14 Edition by Mike P McKeever (Paperback)

How to Write a Business Plan - 14 Edition by  Mike P McKeever (Paperback) - image 1 of 1
How to Write a Business Plan - 14 Edition by  Mike P McKeever (Paperback) - image 1 of 1
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About this item


Edition: 14 Edition

Number of Pages: 344

Genre: Business + Money Management

Format: Paperback

Publisher: NOLO

Author: Mike P McKeever

Language: English

Street Date: November 30, 2018
TCIN: 54161791
UPC: 9781413325454
Item Number (DPCI): 248-25-0670


"Here's an easy-to-follow book that takes the reader step-by-step to get to a successful business start-up." San Francisco Examiner

"An essential book to help entrepreneurs" Dallas Morning News

"McKeever presents readers with a comprehensive guide to creating a business plan for existing or potential businesses, including the preparation of financial statements. He covers why writing a business plan is right for some businesses and may not be right for others, the self-evaluation and monetary fitness necessary to successfully start a business, choosing the right type of business, potential sources of funding to begin or expand a business, selling a business plan to investors, and a wide variety of other related subjects. The author is a successful entrepreneur and business broker residing in the United States." Eithne O'Leyne, Editor, ProtoView

"Every entrepreneur and business manager needs to know how to create a sound business plan to start a business or raise money to expand an existing one. Now in a thoroughly updated and revised 14th edition, "How to Write a Business Plan" by Mike P. McKeever continues to showcase a complete and comprehensive course of 'how to' instruction that contains clear step-by-step instructions and forms to put together a convincing business plan with realistic financial projections, effective marketing strategies, and overall business goals. "How to Write a Business Plan" shows how to: Figure out if your business idea will make money; Determine and forecast cash flow; Create profit and loss forecasts; Prepare marketing and personnel plans; Find potential sources of financing; Present a well-organized plan to lenders and other backers; Learn about best practices for raising money ranging from SBA loans to equity crowdfunding. Exceptionally well organized and presented, "How to Write a Business Plan" should be considered a core addition to all community, corporate, college, and university library Business Management collections and supplemental studies lists. It should be noted for personal reading lists that "How to Write a Business Plan" is also available in a digital book format. " The Midwest Book Review

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