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Introduction to the Music Industry : An Entrepreneurial Approach (Hardcover) (Catherine Fitterman
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This new edition includes a revised chapter organization, with streamlined chapters to focus on topics most important to music business students, while also maintaining its user-friendly chapter approach. Supported by an updated companion website, this book equips music business students and performance majors with the knowledge and tools to adopt and integrate entrepreneurial thinking successfully into practice and shape the future of the industry.