JuJuBe Be Right Back Diaper Bag

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JuJuBe Be Right Back Diaper Bag - image 1 of 4
$175.99When purchased online

About this item


  • 1 mesh pocket and 1 zippered pocket in main compartment; 2 insulated bottle pockets; Quick-access top storage pocket; Cell phone pocket; Mommy pocket
  • Memory foam changing pad included; Light-colored lining; silver-ion treated interior resists bacteria, mold and mildew; Highly stain resistant exterior, spills wipe right off
  • Ergonomically curved, padded shoulder straps; Quick-grab top handle
  • Metal hardware
  • Machine washable; Lifetime warranty


Dimensions (Overall): 16 Inches (H) x 12 Inches (W) x 5 Inches (D)

Weight: 2 Pounds

Material: Polyester

Care & Cleaning: Machine Wash

Warranty: Lifetime Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869

TCIN: 79693016
UPC: 840227128893
Item Number (DPCI): 030-04-5118
Origin: Imported


This sleek backpack is ideal for short trips around town and leaves your hands free as you go about your day. The back panel is constructed from padded, breathable mesh to keep you cool and comfortable all day long, and the memory foam changing pad in the back pocket provides added cushioning for your back. Numerous pockets throughout help you keep everything organized, whether you are stashing diapers or your own gear. This backpack can even accommodate tablets or small laptops so you can stay connected while on the go.
Dimensions – 12”W x 16”H x 5”D
Weight – 2.34 pounds
Cubic Volume – 20 L
If the item details above aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 5 inches length x 12 inches width x 16 inches height
Estimated ship weight: 2 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: United States Minor Outlying Islands, American Samoa (see also separate entry under AS), Puerto Rico (see also separate entry under PR), Northern Mariana Islands, Virgin Islands, U.S., APO/FPO, Guam (see also separate entry under GU)

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
4.0 out of 5 stars with 1 reviews

Beautiful, functional,... a little stiff

4 out of 5 stars
- 2 years ago, Verified purchaser
This is such a beautiful bag!!! BUT, it might be better suited for those who like a really structured bag, or who are a little taller. The back and straps are padded with this wonderful memory foam and mesh that is supposed to keep you cool. There are a million pockets that I LOVE. It comes with a memory foam diaper changing pad, and a pocket just for sunglasses! The top hidden pocket is one of my favorite features. The mesh zippered pocket on the inside is perfect for clothes/hats/etc. I really like it, but it doesn't feel as comfortable as their Be Zealous bag on me. That one is slouchier and conforms to my back more. This one is more box shaped and tends to tilt away from my back rather than conform to it. That's the only reason I took off a star and didn't keep it.
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