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Kitsch Strengthening Rice Water Liquid Shampoo - 1.87oz: For All Hair Types, Vegan, Mandarin and White Tea Scented - 2 of 4Kitsch Strengthening Rice Water Liquid Shampoo - 1.87oz: For All Hair Types, Vegan, Mandarin and White Tea Scented - 3 of 4Kitsch Strengthening Rice Water Liquid Shampoo - 1.87oz: For All Hair Types, Vegan, Mandarin and White Tea Scented - 4 of 4
Kitsch Strengthening Rice Water Liquid Shampoo - 1.87oz: For All Hair Types, Vegan, Mandarin and White Tea Scented - 1 of 4

Kitsch Strengthening Rice Water Liquid Shampoo - 1.87oz: For All Hair Types, Vegan, Mandarin and White Tea Scented

4.6 out of 5 stars with 12 reviews
6 Questions
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21k+ bought in last month

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At a glance

About this item

Highlights

  • Rice Tein NPNF® Instantly Promotes Natural Shine in 1 use
  • Rice Tein NPNF® Binds to Hair to Promote Healthy Appearance & Volume in 5 uses
  • Cleanses and strengthens thin, fine, & damaged hair
  • 88% Bio-based formula
  • Free from parabens, phthalates, silicones, and harsh sulfates such as SLS & SLES
  • Color-safe and gentle on hair
  • Cruelty-free
  • Made in USA with packaging that is made from PCR (post-consumer recycled) materials

Description

The Kitsch Strengthening Rice Water Protein Shampoo refreshes and strengthens fragile strands. Formulated with Rice Tein NPNF ® ️clinically tested to instantly promote natural shine in 1 use, while effectively binding to hair to promote healthy appearance and boost volume in 5 uses.1 Free from parabens, phthalates, silicones, SLS and SLES, it delivers a gentle, color-safe cleanse. Packaged in PCR (post-consumer recycled) materials, this cruelty-free, bio-based shampoo supports sustainable hair care without compromising performance.
Scent: White Tea, Mandarin
Hair Type: Fine, All Hair Types
Health Facts: Vegan
Product Warning: Keep out of reach of children
Product Form: Liquid
Sustainability Claims: Cruelty-Free
Beauty Purpose: Strengthening
Net weight: 1.87 fl oz (US)
TCIN: 95000916
UPC: 840455504308
Item Number (DPCI): 063-00-9557
Origin: Made in the USA
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water/aqua/eau, cocamidopropyl betaine, sodium c14-16 olefin sulfonate, sodium cocoyl isethionate, cocamide mipa, glycerin, propanediol, glycol distearate, sodium chloride, coco-glucoside, hydrolyzed rice protein, sodium methyl cocoyl taurate, polyquaternium-7, helianthus annuus (sunflower) seed oil, guar hydroxypropyltrimonium chloride, cetrimonium chloride, fragrance (parfum), phenoxyethanol, benzyl alcohol, gluconolactone, potassium sorbate, sodium benzoate, citric acid, sodium sulfate, citral, citrus aurantium bergamia peel oil, lavandula oil/extract, limonene, linalool, linalyl acetate

Allergens & Warnings:

WARNING: External use only. Keep out of reach of children. Avoid getting into eyes.

Shipping details

Estimated ship dimensions: 1.5 inches length x 2.5 inches width x 4 inches height
Estimated ship weight: 2 ounces

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Can it be used on color dyed hair?

submitted by TargetShopper - 17 days ago

  • A: Yes, our new Kitsch Shampoo and Conditioner are safe for color treated and keratin treated hair.

    submitted byKitsch Cares - 7 days ago
    Brand expert

Q: What ingredients are avoided in this shampoo?

submitted by AI Shopping Assistant - 3 months ago

  • A: It is free from parabens, phthalates, silicones, SLS, and SLES.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What is the main purpose of this shampoo?

submitted by AI Shopping Assistant - 3 months ago

  • A: The shampoo is designed to strengthen hair and promote a healthy appearance.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: Is this shampoo vegan and cruelty-free?

submitted by AI Shopping Assistant - 3 months ago

  • A: Yes, the shampoo is vegan and certified cruelty-free.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What scent does this shampoo have?

submitted by AI Shopping Assistant - 3 months ago

  • A: The shampoo has a refreshing scent of white tea and mandarin.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What type of hair can use this shampoo?

submitted by AI Shopping Assistant - 3 months ago

  • A: This shampoo is suitable for fine hair and all hair types.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated
See all questions (6)

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6 May, 2026Verified purchase

Gentle on hair

I liked that they have a small size to try. I will buy bigger size. I love the smell and how nice my hair feels. I used bars for a bit and hoped they would come out with the liquid form.
Tricia
effectiveness: 5 out of 5
quality: 5 out of 5
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2 out of 5 stars
Thumbs down graphic, would not recommend
24 April, 2026Verified purchase

it's fine

not do anything for hair
Rana
effectiveness: 2 out of 5
quality: 2 out of 5
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