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$11.99When purchased online
About this item
At a glance
Waterproof
Highlights
- Extend brow wear for up to 30 hours
- Seal your favorite brow pencil with universal transparent longwear brow topcoat
- Waterproof, smudge-resistant, transfer-proof, quick-dry
- Easy and quick application, ultra precise brush
- Available in 1 Shade- Universal Transparent
Specifications
Suggested Age: Adult Use Only
Color Palette: Translucent
Product Form: Gel
Beauty Purpose: Shaping, Filling
Net weight: .15 fl oz (US)
Features: Waterproof
TCIN: 82172726
UPC: 3600523956043
Item Number (DPCI): 052-04-7322
Origin: Made in the USA
Description
Now any brow is Unbelievabrow! L’Oreal Paris Unbelievabrow Longwear Brow Topcoat extends the wear of your favorite brow pencil for up to 30 hours. The Unbelievabrow Longwear Topcoat formula is quick-dry, waterproof, smudge-resistant and transfer-resistant. The ultra-precise applicator brush allows for a quick and easy application process that leaves your brows sealed for up to 30 hours. Shake well before use.
Apply your favorite brow pencil and then seal with Unbelievabrow Longwear Topcoat
Warning: Do Not Apply Any Cosmetics In A Scratched, Infected Or Irritated Eyes. Applicators Can Lead To Eye Damage, And In Extreme Cases, Even Blindness. If Your Eye Is Scratched, Stop Using All Eye Cosmetics And Go To An Ophthalmologist Immediately. Never Apply This Product In A Moving Vehicle. For Eye Use Only. Caution: Flammable Until Try. Do Not Use Near Fire, Flame Or Heat.
Apply your favorite brow pencil and then seal with Unbelievabrow Longwear Topcoat
Warning: Do Not Apply Any Cosmetics In A Scratched, Infected Or Irritated Eyes. Applicators Can Lead To Eye Damage, And In Extreme Cases, Even Blindness. If Your Eye Is Scratched, Stop Using All Eye Cosmetics And Go To An Ophthalmologist Immediately. Never Apply This Product In A Moving Vehicle. For Eye Use Only. Caution: Flammable Until Try. Do Not Use Near Fire, Flame Or Heat.
Waterproof
Waterproof for added protection.If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
alcohol denat., isododecane, acrylates / isobornyl acrylate copolymer, bis-peg/ppg-14/14 dimethicone, fragrance, dimethicone, hexyl cinnamal, benzyl salicylate, linalool, alpha-isomethyl ionone, benzyl alcohol, citronellol, (f.i.l. b251572/1)
Shipping details
Estimated ship dimensions: 0.728 inches length x 1.693 inches width x 4.37 inches height
Estimated ship weight: 0.039 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: United States Minor Outlying Islands, Hawaii, American Samoa (see also separate entry under AS), Puerto Rico (see also separate entry under PR), Northern Mariana Islands, Virgin Islands, U.S., APO/FPO, Guam (see also separate entry under GU), Alaska
Return details
This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
More to consider
Similar items
4.4 out of 5 stars with 536 reviews
50% would recommend
10 recommendations
easy to apply: 2.8 out of 5
quality: 2.6 out of 5
value: 2.2 out of 5
easy to remove: 3.44 out of 5
long lasting: 2.78 out of 5
Personal info
Skin type:
Combination
Hair color:
Auburn
Eye color:
Brown
Skin tone:
Light
Skin concern:
Redness,
Aging,
Dark circles,
Pores,
Cuticles,
Dullness,
Acne
Too thin
2 out of 5 stars
Would not recommend
Trina - 3 months ago, Verified purchaser
Solution is too thin. Felt like I was just applying water to my brows. Even unknowingly tipped the bottle & it just poured right out. Also didn’t seem to do much for style & hold of brow hairs
1 reply from L'OrealParisProductExpert team - 3 months ago
Hi There! We are sorry to hear about the experience you had with our L'Oreal Paris Unbelieva-Brow Longwear Brow Topcoat Waterproof Universal Transparent . Feedback from our consumers is very important to us and helps us improve all our products.
What is this?
1 out of 5 stars
Would not recommend
Jenna K - 4 months ago
I am convinced this is just stinky water! It does nothing and is very expensive
1 reply from L'OrealParisProductExpert team - 4 months ago
Hi there Jenna! We are so sorry to hear about your experience with the Unbelieva-Brow Longwear Brow Topcoat Waterproof Universal Transparent. We appreciate your feedback, as feedback like yours helps us improve our products. We will be sharing your feedback with our team. We recommend checking out our Brow Stylist Frame & Set Eyebrows. This lightweight brow makeup formula easily glides onto skin and brow hairs to frame and set your brow look. Makeup designer brush draws in individual hairs, precisely shapes arches, and fills in eyebrows for a naturally defined and styled look that stays put up to 24 hours. We hope you give it a try, and love it as much as we do!
Water
1 out of 5 stars
Would not recommend
Sambam - 6 months ago
I’m convinced I bought a tiny tube of water for $12.
1 reply from L'OrealParisProductExpert team - 6 months ago
Hi Sambam. Be sure to shake your L'Oreal Paris Unbelieva-Brow Longwear Brow Topcoat prior to use for optimal results!
Personal info
Eye color:
Brown
Hair color:
Brunette
Skin tone:
Medium
Skin type:
Oily
I LOVE IT
5 out of 5 stars
Would recommend
denise - 11 months ago, Verified purchaser
i love this product, i can be sweating or swimming and my eyebrows are still looking perfect! the price is a little high but i honestly buy it everytime, i just love it so much !
Personal info
Skin concern:
Redness,
Acne,
Uneven skin tone,
Dark circles
Skin tone:
Medium
Skin type:
Oily
Eye color:
Hazel
Hair color:
Black
Makeup
4 out of 5 stars
Would recommend
Review - 1 year ago, Verified purchaser
I actually enjoy this product. Although I believe the price should be lower since there isn’t much product provided inside the bottle :/
Didn't like it
1 out of 5 stars
Would not recommend
Igt - 1 year ago, Verified purchaser
I thought this was an eyebrow gel. Very liquid like and takes a while to dry which gives it time to move back. And if you move it when it’s dry or try to apply more it comes off like glue.
1 reply from L'OrealParisProductExpert team - 1 year ago
Hi Igt. Thank you for reaching out to L'Oreal and sharing your comments on the Unbelieva-Brow Brow Topcoat. Feedback from our consumers is very important to us and helps us improve all of our products! We appreciate you sharing your experience. We thank you for giving this product a try as we will be passing on your comments to others in our team. We hope you continue using our products!
Personal info
Skin tone:
Light
Skin type:
Combination,
Dry
Skin concern:
Redness,
Sensitivity,
Acne
Smells and looks like liquid hand sanitizer. Will run down your face.
1 out of 5 stars
Would not recommend
Just some guy - 1 year ago
I don't like to diss products this harshly but I'm pretty sure this is the worst brow product I've tried. It's liquid, smells like hand sanitizer, and ran right down my face after application. Nearly got it in my eyes— which the package warns that you can go blind from. Cue 45 seconds of pure panic before I could grab a towel. A very hostile beauty product that only much braver folk than I can handle. I salute anyone who can find success in this one.
AMAZING
5 out of 5 stars
Emmy - 1 year ago
This reviewer received a free sample of this item
Seals my brow pencil like no other!
Personal info
Skin tone:
Light
Skin type:
Combination
Skin concern:
Aging
Hair color:
Brunette
Eye color:
Brown
Excellent dupe for designer brand
5 out of 5 stars
Would recommend
Gbart - 1 year ago, Verified purchaser
I think it's better than Gimme Brow, because It doesn't leave a white-cast on my dark brunette eyebrows. It's also half the price. Win-Win!
Faulty tube
2 out of 5 stars
ab - 2 years ago, Verified purchaser
I saw the reviews and wanted to try this. For the price, quite disappointed. There is no closure on the top of the tube, so when you pull it out, A LOT comes out at once. I haven't noticed a difference using it either. Cheaper versions have done a better job at keeping your eyebrows put. Again, not sure if mine was faulty or not, but if not, they really should fix how the tube itself is. It does not work properly.
1 reply from L'OrealParisProductExpert team - 2 years ago
Hi there! We understand how frustrating it is to purchase a new product and not have it perform as expected. We appreciate you bringing this to our attention and want to assure you this feedback will be shared with the rest of our team. Please contact our L'Oréal Professional Customer Service Center at 1-800-345-5012, Monday - Friday, 9 - 5pm EST with reference #19018140 so that we can best assist you.
Personal info
Hair color:
Black
Eye color:
Hazel
Skin tone:
Medium
Skin type:
Normal
Skin concern:
Dark circles,
Uneven skin tone,
Aging,
Pores
Hello 24 hour Brows!
5 out of 5 stars
Would recommend
hazelnuttiff - 2 years ago, Verified purchaser
Where has this been all of my life?! I have very sparse brows & need to fill them in daily. I applied this over my Anastasia brow pencil & people were asking if I microbladed. Stays all day! Tested it out on a windy day on the lake & they were still looking perfect at midnight. Goes on effortlessly! Definitely my new go to brow product.
Personal info
Eye color:
Green
Skin tone:
Light
Skin type:
Combination
Hair color:
Brunette
Skin concern:
Blackheads
The best ive found so far
5 out of 5 stars
Would recommend
mudpie - 2 years ago, Verified purchaser
This beats Elf Wow Brow, Milani clear brow gel and W3LL people in terms of hold. It really does last all day. I find that it works best if I wipe off my sunscreen and BB cream from my brows before applying, but I have thick brows that trap a lot of product. If you apply too much, it can become a bit flaky. I would repurchase.
Long lasting
5 out of 5 stars
Mhilly - 2 years ago
This reviewer received a free sample of this item
This brow gel work great to keep brows in place. Would highly recommend.
Meh
2 out of 5 stars
Tes - 2 years ago
This reviewer received a free sample of this item
It smells very chemical-y which is a big turn off for me. It doesn't hold in place super well… I wouldn't buy it if I'm being honest.
It was good.
5 out of 5 stars
MYGLAM - 2 years ago
This reviewer received a free sample of this item
It helped my brows stay in place.
It's an OK product
3 out of 5 stars
Gabby - 2 years ago
This reviewer received a free sample of this item
Thank you BZZAGENT for allowing me to test this product out! After a month of use. I don't love this product nor do I hate it. In all honesty I'm not a fan of how almost "liquidity" it is. When I apply my brow gel I expect gel like consistency. However, it does keep my brows in place
nice
5 out of 5 stars
YvoneRL - 2 years ago
This reviewer received a free sample of this item
I love this product . My eyebrows look o full. the eyeliner I use lasts longer too .
Really makes my brows waterproof!!
5 out of 5 stars
XprincessTERESA - 2 years ago
This reviewer received a free sample of this item
So I tried this on top of my brow marker and brow pencil. Was easy to apply and dried. And this really made my product last on my brows! I'm not lying it made it last for 2 days straight for the whole weekend! Was nice to not have to worry about if my brow product smudged and have re apply so many times a day!!
Love it
5 out of 5 stars
Ritu4711 - 2 years ago
This reviewer received a free sample of this item
I used it thrice till now and the results have been amazing. My brows stay in place and in shape all the time after applying it till I dnt wash my face. It doesnot leave any visible film on the brows so no one can make out that u have put a product on them. There is no overwhelming fragrance and the liquid is clear. I would highly recommend it!
Comparable to Anastasia clear brow gel
5 out of 5 stars
Kim - 2 years ago
This reviewer received a free sample of this item
Just as stated in the headline, this UNBELIEVA-BROW from Loreal is comparable to Anastasia's clear brow gel in terms of quality, just for a better price. The formula also isn't as thick and I actually prefer this smaller, angled brush versus the more mascara like brush that the competitors' comes with. It was easier to go along the hair and really apply where you need to which helps because my eyebrows are very sharp. My only knock against it is the smell, which slightly resembles rubbing alcohol, but considering you're applying it above your nose, it really isn't even a factor. I wore it over my eyebrows at work during a 6 hour shift where I was walking around and sweating, and it lasted no problem! Still looked brand new. Overall great product and price, would definitely recommend!