Loading, please wait...
:

product description page

L'Oréal Paris Feria Pastels Hair Color

L'Oréal Paris Feria Pastels Hair Color - image 1 of 7

About this item

Highlights

  • Multi-faceted, shimmering, smokey
  • Ultra-expressive, ultra-sophisticated
  • Gentle, deep conditioning
Fria Smokey Pastels are custom-blended by master colorists for the imaginative trendsetter. Formulated with 3 sophisticated tones for a soft, dusty color with smokey, sophisticated undertones. Smokey Pastels are ideal for light blonde hair. If hair is darker, start by pre-lightening with Feria Extreme Platinum. Apply Pastels 14 days later.

Smokey Pastels are ideal for light blonde hair. If hair is darker, start by pre-lightening with Feria Extreme Platinum. Apply Pastels 14 days later. Always refer to insert inside product for detailed application instructions. Instructions vary by shade. For complete instructions, please refer to package insert located inside haircolor box.

Important: Haircolor and bleaches contain ingredients which may cause allergic and/or other types of reactions. A skin allergy test is required 48 hours before each use of a haircolor product. Bleaches contain persulfates. Bleaches and high-lift haircolor shades cannot be used on relaxed hair; for other haircolor shades, wait at least 14 days after bleaching, relaxing or perming before coloring. This is a safety summary. Read all product labeling and instructions completely prior to use.
Hair Type: All Hair Types
Health Facts: Aluminum-free
Product Form: Cream
Wellness Standard: Aluminum-free
Beauty Purpose: Hair coloring
Hair Color: Blue
Processing Time: 30 minutes
TCIN: 17457610
UPC: 071249315316
Item Number (DPCI): 063-01-0573
If the item details above aren’t accurate or complete, we want to know about it. Report incorrect product info.

Most helpful positive reviews

It works on platinum hair only, I love this product!

(would recommend)
5 out of 5 stars
Kevito 2 years ago
I'm really happy with this product, I will definitely keep dying my hair this color. It requires a lot of care (don't let it fade) but it's worth it. If your hair is not platinum, don't expect this product to work. Bleach your hair as many times as need and tone your hair with the purple shampoo. Do...see moreof the reviewer's review
Do you find this helpful?
yes (66)no (6)report

Amazing results

(would recommend)
5 out of 5 stars
Amanda 2 years ago
I have 50/50 grey and dirty blonde hair. i purchased this product not knowing what to expect. I will be getting more of this color. It came out perfect
Do you find this helpful?
yes (24)no (2)report

PERFECT

(would recommend)
5 out of 5 stars
Arline 2 years ago
My hair was very light platinum blonde. Also, very very short. Mixed it, applied, waited the requested 20 minutes and rinsed. Came out perfect. Wanted the light pink for years. Also, I suggest that you do not leave it on more then the 20 minutes. I was a couple minutes over 20 and I noticed t...see moreof the reviewer's review
Do you find this helpful?
yes (13)no (1)report

Works - if you follow the instructions

(would recommend)
5 out of 5 stars
Harveyjargon 2 years ago
It says right on the box that you have to have LIGHT hair for it to work properly and recommends the use of bleach if it's not one of the colors on the box. If your hair turns orange, it's not the product's fault. If you follow the directions, it's an awesome product and leaves your hair feeling pre...see moreof the reviewer's review
Do you find this helpful?
yes (22)no (2)report

Most helpful negative reviews

Help, what is going on???

(would not recommend)
1 out of 5 stars
LFarrell 1 year ago
I have platinum blonde hair, yes previsouly bleached. I bought Feria Smokey blue pastel and figured I'd dye my hair as its a gorgeous color. I've been through two boxes and both times only my roots are taking the color. Why?? How do I make the rest take the color as well??
Do you find this helpful?
yes (45)no (4)report

Purple was a no go!

(would not recommend)
1 out of 5 stars
devdevvy 2 years ago
I have never dyed my hair before so this was my first attempt. I followed the instructions exactly, even timed it too and this was my result. The purple hardly showed up at all and kind of looks more pink in my opinion. This is my natural hair color and I would consider it medium blonde. I had read ...see moreof the reviewer's review
Do you find this helpful?
yes (63)no (19)report

Didn't work at all

(would not recommend)
1 out of 5 stars
Kaitlynn920 1 year ago
This was my first time dying my hair, and I followed the exact instructions and everything. The purple didn't show up AT ALL, it's like I didn't even put the purple in my hair. Now I have to go out and spend more money for a different brand. Terrible.
Do you find this helpful?
yes (5)no (3)report

Literally didn't do anything???

(would not recommend)
1 out of 5 stars
liv 2 years ago
I have blonde hair the exact same shade as the dark blonde shown on the box, but this color did absolutely nothing. The smell was horrible, the dye was runny and messy, and the color payoff was literally nothing. I'm left with the same blonde hair I started with, and I'm not pleased. (I used the pur...see moreof the reviewer's review
Do you find this helpful?
yes (6)no (4)report

Prices, promotions, styles and availability may vary by store & online. See our price match guarantee. See how a store is chosen for you.