product description page

L'Oréal Paris Feria Permanent Hair Color

$9.29
color O60 For Medium To Dark Brown Hair
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no longer sold at Mountain View

about this item

The first at-home coloring system designed to create the hottest, most sought-after hair color trend – the ombré effect. The Patented Expert Brush allows for easy, customizable ombré looks from subtle and sexy to bold and edgy. It's as easy as brushing your hair.
Number of Pieces: 4
Used For: hair coloring
Product Form: Gel

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from the manufacturer


most helpful positive reviews

Very pleased

(would recommend)
5 out of 5 stars
Lorily5 — 2 years ago
Loreal feria 100 worked great for me! I was nervous since some people said it wasnt too good but I noticed no one said that it turned their hair green like I had read about other brands so I took a chance. Also I have almost black roots and already dyed blonde hair so I was hoping this color would l...  see moreof Lorily5's review
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Feria is the best. #74 Copper Shimmer is very pretty

(would recommend)
5 out of 5 stars
LeslieRedhead — 1 year ago
People follow me down the street asking me about my hair! They love the color! I use Feria #74 Copper Shimmer and my hair is about 35 inches long (below the belt). I leave it on only about 15 minutes (package says 25 min) and I rinse it out with an entire bottle of cheap conditioner. I only 'wash it...  see moreof LeslieRedhead's review
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    True red

    5 out of 5 stars
    Lizzy — 5 years ago
    This is a beautiful color! I recommend this to anyone that wants an intense red. But not too red. I've been trying to find this hair color for month & I'm satisfied by the way it came out. Good luck.  see moreof Lizzy's review
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      awesome hair dye

      5 out of 5 stars
      Little LaLa — 6 years ago
      this hair dye doesn't run. if you allow it to set before you rinse it out, it does not stain your shower or towels. it also looks great and didn't wash out of my hair.  see moreof Little LaLa's review
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        most helpful negative reviews

        Save Your Money

        1 out of 5 stars
        The Gnome Queen — 6 years ago
        What a true disappointment. Feria lures you in with the promise of soft violet black hair and instead delivers chocolate browns and deep reds. This product fails to deliver. My natural hair color is dark brown. I followed the instructions to the letter. When I styled my hair, I was left with NO blac...  see moreof The Gnome Queen's review
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          Save Your Money

          1 out of 5 stars
          The Gnome Queen — 6 years ago
          What a true disappointment. Feria lures you in with the promise of soft violet black hair and instead delivers chocolate browns and deep reds. This product fails to deliver. My natural hair color is dark brown. I followed the instructions to the letter. When I styled my hair, I was left with NO blac...  see moreof The Gnome Queen's review
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            Waste of time and energy. Only for hair that is already light.

            (would not recommend)
            1 out of 5 stars
            CHarkin86 — 5 months ago
            Terrible, this product stinks, literally and figuratively! All it did was to put an orangey tinge in my hair that will probably be gone in two washings. So, I wasted my time and money for nothing. It doesn't look bad, but it doesn't really look like anything. Not even worth dying over to damage my h...  see moreof CHarkin86's review
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              Horrible

              1 out of 5 stars
              Tiffany — 5 years ago
              I was looking for a hair color that was dark but not to harsh as jet black. I just got done applying it and I am VERY unpleased. My hair did not come out black at all but a deep blue, but light enough to where you can see that it is blue. I will NOT be purchasing this product ever again.  see moreof Tiffany's review
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