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Manchester United (Updated) (Paperback) (Adam Sutherland)

Manchester United (Updated) (Paperback) (Adam Sutherland) - image 1 of 1

About this item

This title takes an in-depth look at Manchester United and the business behind one of the most well-known football brands in the industry. From small beginnings, this club has found international success and a global fan base.

We cover how the business came into being, the successes and failures over the years, key facts about the industry and their impact on the global market.

Readers will learn about branding and the business world with Business Matters features. Each one looks at a different aspect of business and explains it in a clear and concise way for young readers to follow.

Key features give information about the Brains Behind the Brand, bringing to the forefront those who run Manchester United today and those who have helped gain glory in the past.

Ideal for budding young entrepreneurs with an eye for opportunity! A brilliant read for Mancheseter United and football fans keen to find out how the business behind the brand works.

Other titles in the series include: Virgin, YouTube, Topshop, Heinz and ASOS.
Edition: Updated
Number of Pages: 32
Genre: Juvenile Nonfiction
Series Title: Big Business
Format: Paperback
Publisher: Hachette Books
Age Range: 9-12 years
Author: Adam Sutherland
Language: English
Street Date: January 31, 2017
TCIN: 52239443
UPC: 9780750289450
Item Number (DPCI): 248-44-1922
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$11.99

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