America’s number 1 concealer, based on Nielsen Scantrack Service for the 52 week period ending February 3, 2018 for USxAOC market
Full coverage under-eye concealer
Erases dark circles and fine lines
Visibly diminishes puffiness
With Goji berry and Haloxyl
Suggested Age: Adult Use Only
Health Facts: Contains goji berries
Color Family: Beige
Color Palette: Medium Tones
Product Form: Liquid
Cosmetic Coverage: Full
Skin Tone: Deep, fair, light, medium
Skin Undertone: Warm, neutral, cool
Beauty Purpose: Concealing
Recommended Skin Type: Normal
Item Number (DPCI): 052-07-0286
Say goodbye to dark circles with Maybelline New York’s Instant Age Rewind Dark Circles Treatment Concealer! The full coverage under-eye concealer instantly erases dark circles and fine lines to visibly diminish puffiness. The formula is infused with goji berry and Haloxyl, an effective blood circulation booster, to create a radiant refreshed looking eye area. The color corrector features a micro-corrector applicator for an easy application. Available in 12 skintone shades developed for light to dark.
Packaging May Vary
Step 1. Twist collar of the applicator until the concealer is visible on the sponge (may take some turns on first use). Step 2. Apply concealer to the under-eye area and blend. Step 3. For extreme dark circles, apply the Neutralizer under concealer. Step 4. To add luminosity, apply the Brightener to the inner corner of eyes, cheek, brow bones and bridge of the nose.
The Dark Circles Eraser is protected by an anti-microbial system. Do not wet applicator. Wipe off excess eye concealer with dry tissue.
I bought this after watching a raving Youtube review of the product. It really lives up to the hype. I've worn the brightener under my eyes two days in a row and by the end of the day my eyes still looked great, refreshed, awake. I will definitely repurchase this product!
After seeing positive reviews for the Maybelline dark circles eraser formula which has goji berries and haloxyl, I bought a few but none of these have goji berries and haloxyl in them! Everything else about the name is the same - Instant Age Rewind Eraser Dark Circles Treatment Concealer - but no goji berries. This is confusing and misleading! Are you selling concealers with the same exact name but some have goji berries and haloxyl some do not?
I have purchased one at a retail store, I twisted the top to get the make up to the top so that I can use the product. I would push the make up. So I bought another thinkin that it was just a bad, nope the 2nd one did the same thing. Againt my better judgement, I bought another, and guess what, that didn't work either. So 3 of the concealers didn't work. Will not purchase another one.
I actually give this concealer a 5 .... but on several occasions, the twist function on it has stopped working and I cant use it. :( But, I have been using this for almost 5 years and it the my concealer/foundation.. I ABSOLUTELY love it.