$5.99 when purchased online
About this item
Highlights
- Volumizing Mascara: Great Lash Washable Very Black Mascara has a lash-doubling hypoallergenic formula that glides on smoothly to condition and build natural great-looking lashes
- Gentle On Lashes: Great Lash volumizing mascara for natural lash volume is suitable for contact lens wearers and is ophthalmologist tested
- Easy On Easy Off: This washable volumizing and lengthening mascara features a unique lash-building brush that makes it so easy to get a voluminous, full-lash look in one application; clean and easy to remove without any scrubbing or rubbing
- Maybelline Is THE Eye Expert: Whatever your signature eye look, whether natural or dramatic, Maybelline helps create looks that draw eyes. With a broad selection of pencil & liquid eyeliners, highly pigmented eyeshadows, iconic mascara, & eyebrow makeup
- Create Any Look: Maybelline foundations, bb creams, concealers and highlighters create a perfect canvas; Make eye looks with eyeshadows, brow pencils and eyeliners, and perfect your pout with lipsticks and lip balms
- Maybelline New York: The world’s number 1 makeup brand, from foundation to eye mascara to lipstick; Diverse, on the pulse, inspired by the city and tested on its streets
Description
After 40 years, Maybelline New York’s Great Lash Volumizing Mascara is still America’s favorite mascara. Allure Readers’ Choice and Best of Beauty Award Winner is loved for its lash-doubling formula that conditions as it thickens. The lengthening mascara’s clean and volume-building formula delivers volume without clumps or globs and conditions lashes with each coat. The hypoallergenic formula is ophthalmologist tested and safe for contact lens wearers. Complete your eye makeup look with Maybelline New York’s fan favorite Master Precise Liquid Eyeliner.
Step 1: Sweep the lash-building brush from the root to tip of lashes.
Step 2: Continue building volume until the desired lash look is achieved.
Step 3: Do not let mascara dry in between coats.
Step 4: Easily remove mascara with Garnier Micellar Water.
Step 1: Sweep the lash-building brush from the root to tip of lashes.
Step 2: Continue building volume until the desired lash look is achieved.
Step 3: Do not let mascara dry in between coats.
Step 4: Easily remove mascara with Garnier Micellar Water.
Suggested Age: Adult Use Only
Health Facts: Phthalate-Free, Aluminum-Free, Hypoallergenic
Color Palette: Dark Tones
Beauty Purpose: Lengthening, Thickening
Net weight: .43 fl oz (US)
Features: Double-Ended
TCIN: 12053856
UPC: 041554532722
Item Number (DPCI): 052-07-0211
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
g1535 ingredients: water, cera alba/beeswax/cire d'abeille, ozokerite, shellac, glyceryl stearate, triethanolamine, propylene glycol, stearic acid, palmitic acid, sorbitan sesquioleate, methylparaben, quaternium-15, simethicone, quaternium-22, butylparaben. [+/- may contain: ci 77492, ci 77499, ci 77491/iron oxides, ci 77007/ ultramarines, mica, ci 77891/titanium dioxide, ci 77510/ferric ferrocyanide, ci 75470/carmine, ci 77288/chromium oxide greens, ci 77289/chromium hydroxide green, ci 77742/ manganese violet]
Shipping details
Estimated ship dimensions: 5.58 inches length x 2.69 inches width x 0.94 inches height
Estimated ship weight: 0.07 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
This product is featured in a recent Target Finds story
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4.1 out of 5 stars with 6353 reviews
62% would recommend
216 recommendations
easy to remove: 4.1 out of 5
quality: 3.5 out of 5
easy to apply: 4.24 out of 5
long lasting: 3.54 out of 5
value: 3.67 out of 5
This used to be my every day brow gel
5 out of 5 stars
Thumbs up graphic, would recommend
DeniabilityDisappointed - 6 days ago, Verified purchaser
I used to use this every day, but moved on to something else. Still a good, solid option
Personal info
Skin tone:
Light
Hair color:
Brunette
Eye color:
Brown
Skin type:
Normal
My go to!
4 out of 5 stars
Thumbs up graphic, would recommend
Tellie Tubby - 16 days ago, Verified purchaser
I love this mascara and think it is really good for what you pay for. If you’re really into makeup you might want to opt for something higher quality but if you’re the type to just slap on some mascara and call it a day- this one is pretty solid. The only thing to be weary of is if it’s a hot day there may be some residue on your under eyes. Never been enough of an issue for me to switch out from buying this mascara though.
Amazing
5 out of 5 stars
Lea - 17 days ago, Verified purchaser
Makes my blue eyes pop. Not clumpy.
Personal info
Skin type:
Combination
Skin tone:
Light
Hair color:
Blonde
Eye color:
Green
I like this mascara! Easy to purchase!
5 out of 5 stars
Thumbs up graphic, would recommend
Keystonegirl - 1 month ago, Verified purchaser
Nice mascara and looks great!
Something Changed
2 out of 5 stars
Thumbs down graphic, would not recommend
Mindy W - 1 month ago
This used to be one of my favorite mascaras and the price you couldn't beat. The formula must have changed though. This product doesn't give very good coverage and lacks luster on my eyelashes. Wouldn't purchase this again.
Great Mascara and Good Price
5 out of 5 stars
djs mom - 1 month ago
originally posted on maybelline.com
I have been wearing Great Lash for over 35 years. I use both the washable and waterproof. Love it. But it is hard to find the dark brown color.
What the? Tube dried out/seems empty right after opening.
1 out of 5 stars
Thumbs down graphic, would not recommend
Hmm - 2 months ago, Verified purchaser
I thought it would be fun to try blue mascara since I have not worn any in a couple of decades. FIRST USE there was not enough mascara on the wand to even put a decent application on. The tube was basically empty. Who knows if this has been sitting in some warehouse for ages or if it was never adequately filled in the first place. Very irritating that I wasted my money on this!
1 reply from Maybelline Consumer Care team - 2 months ago
Hi there! We are sorry to hear about the experience you had with Maybelline Great Lash Washable Mascara. We would like to speak with you directly about it. Please give us a call @ 800-944-0730 M- F 9:00am – 5:30pm ET for assistance and provide the reference #29469144. Looking forward to speaking with you!
Personal info
Skin type:
Dry
Skin tone:
Light
Eye color:
Green
Hair color:
Brunette
Skin concern:
Acne,
Uneven skin tone,
Redness
Blue doesnt show
2 out of 5 stars
Thumbs down graphic, would not recommend
ihateseaworld - 2 months ago, Verified purchaser
I do not recommend this- I had to add so many layers just to make it somewhat visible I was wearing mascara, and that’s with an eyelash curler. You can barely see the blue
1 reply from Maybelline Consumer Care team - 2 months ago
Hi there! We are disappointed to hear that you did not enjoy the results you had with the Great Lash Volumizing and Lengthening Mascara. We understand that this can be frustrating and we will share this feedback with the rest of our team. We hope that you will continue to try and use our products with confidence in the future.
Personal info
Skin type:
Combination
Skin concern:
Sun damage,
Pores,
Blackheads,
Dullness,
Redness,
Acne,
Sensitivity,
Uneven skin tone
Eye color:
Brown
Hair color:
Brunette
Skin tone:
Medium
It's not the best, but it works
3 out of 5 stars
Thumbs up graphic, would recommend
rr444 - 2 months ago, Verified purchaser
The only reason I bought clear mascara was because I don’t have enough time to put on normal mascara and make it look good, so I just curl my lashes and swipe this on. Make sure to curl your lashes 3-4 times before swiping it on so it doesn’t turn your lashes flat. This doesn’t really lengthen or add volume, it just keeps your lashes separated. To be honest, I’d like it more if it could lengthen, keep your lashes curled, and give them volume.
1 reply from Maybelline Consumer Care team - 2 months ago
Hi there! Thank you for sharing your feedback on Great Lash Washable Mascara, Clear. We always welcome our customers' feedback and suggestions, as they are valuable tools to improve our services and products in any way that we can. Your comments have been shared with others in the company for consideration.
Best ever waterproof mascara.
5 out of 5 stars
Thumbs up graphic, would recommend
Wvgal - 2 months ago, Verified purchaser
I have been using the waterproof one ever since it came out. It is the best I have ever used. It stays on. Never smudges. And it is the best ever at being waterproof. You should definitely buy if going to a happy or sad occasion and you think you are going to cry. Be sure to get the waterproof formula.
Personal info
Skin type:
Normal
Hair color:
Grey
Eye color:
Green
Skin tone:
Light
Skin concern:
Aging,
Sensitivity
My absolute Holy Grail mascara!
5 out of 5 stars
Thumbs up graphic, would recommend
PDH - 2 months ago
I’ve been using this mascara since I was in my teens, which is many decades ago. Over the years I’ve tried many different kinds just because I thought I must be missing something. $6 mascara can’t be as good as the “all natural” “made in London” “endorsed by whoever” $50 mascaras. Well, this one is. I’ve tossed out a lot of horrible, expensive mascara. Great Lash goes on smoothly and easily makes my lashes long and thick with no clumping, no flaking and it lasts all day. Then it washes off without taking half my lashes with it. I’ve been using this mascara exclusively for a good twenty years. I’m glad the company realizes this one is perfect as is.
THE best
5 out of 5 stars
NECH - 2 months ago
originally posted on maybelline.com
Being using it for more than 30 years ago. Easy to wash off, very gentle with lashes. Will continue using it!
Personal info
Skin type:
Combination
Skin tone:
Light
Great formula but poor application
2 out of 5 stars
Thumbs down graphic, would not recommend
nala162836 - 3 months ago, Verified purchaser
If you have long lashes, they will clump very easily with this mascara. It is waterproof though, so the formula is great in that aspect. But it’s frustrating to apply.
1 reply from Maybelline Consumer Care team - 3 months ago
Hi there! Thank you for giving our Great Lash Mascara a try! We sincerely apologize that our product did not meet your expectations. Your comments will be passed along to others in our company. We hope you will continue to explore our products with complete confidence and satisfaction!
Personal info
Skin tone:
Light
Skin type:
Combination
Skin concern:
Aging,
Dark circles
Hair color:
Brunette
Eye color:
Brown
Okay for no makeup days
4 out of 5 stars
Thumbs up graphic, would recommend
Tvbeer - 3 months ago
No lengthing properties. Only coats lashes with clear product. Works best on top lashes. I use it when I go makep free but want my eyes to look awake.
Personal info
Skin type:
Normal
Hair color:
Brunette
Skin tone:
Medium
Skin concern:
Aging
Eye color:
Black
Baby Its Maybelline
5 out of 5 stars
Thumbs up graphic, would recommend
Simple - 3 months ago
I use this mascara all the time. It is my go to.
Personal info
Skin tone:
Light
Skin type:
Combination
Hair color:
Brunette
Skin concern:
Aging,
Dark circles,
Blackheads,
Redness
Eye color:
Brown
This Mascara is an old Favorite Reliable Friend
5 out of 5 stars
Thumbs up graphic, would recommend
Yaya - 4 months ago
I’ve been using this mascara in black and other colors since years, in France and then (now) in USA. It is not the most lengthening mascara ever or the most voluminous, but I adore it because it is buildable and it doesn’t smudge in spite of the heat, in spite of the sweat, it is unbelievable! Usually, it is a problem that I have with most of my mascaras unless they are waterproof. Which is not the case here, but still, I never end my day looking like a raccoon, the mascara is still there and I still look nice with it. So for an every day mascara, it is perfect. I also love the precise wand, it’s easy to use. I bought here the Royal blue mascara, I love it because it’s different from the usual and still dark enough. This mascara has been my friend since at least twenty years. I hope to continue finding it every time I need it. Also: no clumping, which is a plus.
Personal info
Skin tone:
Light
Skin type:
Oily,
Combination
Skin concern:
Acne,
Blackheads,
Redness,
Pores
Hair color:
Blonde
Eye color:
Green
good mascara
4 out of 5 stars
Thumbs up graphic, would recommend
Livy Grace - 5 months ago
I've used this mascara for awhile and haven't had many problems with it. It's not too dry but not too wet. It works better than any other mascara I've tried. It also holds up really well in water. I go swimming in it all the time and I never get racoon eyes.
Personal info
Skin concern:
Pores,
Sensitivity,
Uneven skin tone,
Redness,
Cuticles,
Sun damage,
Puffiness,
Dark circles,
Acne
Skin type:
Combination,
Dry,
Oily
Hair color:
Brunette
Eye color:
Green
Skin tone:
Light
-Underated<3
4 out of 5 stars
Thumbs up graphic, would recommend
Arielle - 5 months ago
-🌷📗review📗🌷: The “Great Lash” waterproof mascara, is a great option for people who want to begin using mascara for the first time. If it gets on your eyelid, it will easily come off with a quick wipe. It also is light, and easy to hold. I’m my opinion, it’s best to use two coats, for non clumpy, perfect lashes. This mascara is also especially good to use in water activities. It does not wipe off, or run down your face. Though it will come off with makeup remover. In all, it’s a great mascara!
Hear me out...
3 out of 5 stars
Thumbs up graphic, would recommend
Scooby Boobie Do - 6 months ago
Every time my Mom wears this Blackest Black mascara with the black lid/pink body regular formula-I swear I’ve never seen her lashes so black & so long. It looks so good on my Mom. She has bone straight- medium texture lashes extremely hard to curl. Looks so amazing on her. As for me? No way. I’m irritated, red, bloodshot and does nothing for my extremely fine texture, long lashes except clump. I could handle that if I wasn’t so red and irritated. Sigh. Easily removed & I had no flakes either btw. Try at your own peril. It just may work for you at a great price too!
1 reply from Maybelline Consumer Care team - 6 months ago
Hi there! Thank you for reaching out to us about the Maybelline Great Lash Washable Mascara , in the shade blackest black. We would like to speak to you directly about your experience, please call us at 1-800-322-2036 M-F between the hours of 9:00 am – 5:30 pm ET we will gladly assist you.
Can't go on without it
5 out of 5 stars
VeryHannahLike - 6 months ago, Verified purchaser
I can either wear this on its own or as a primer for my brown or black mascara. I didn't realise what I was missing out on!