About this item
The Morris Minor was a much-loved car while it was in production and has remained popular as a classic car, with many clubs devoted to keeping it on the road. Though retrospectively it has gained a rather ‘homely’ reputation, at its launch in 1948 it was an exciting and fresh concept, with radical engineering and daring ‘American’ styling. Morris Motors had given a young engineer named Alec Issigonis his first chance to head up a design team and, though he would become most famous for the Mini ten years later, the Morris Minor was just as innovative in its period. Behind the car’s success, however, lies a fascinating behind-the-scenes story of the battle to get into production in the face of opposition from the company’s founder and chairman, Lord Nuffield. Illustrated with period illustrations – many of them in colour – from the BMC archive, this is the perfect introduction to this iconic car.
Number of Pages: 64
Series Title: Britain's Heritage
Publisher: Trafalgar Square
Author: Gillian Bardsley
Street Date: February 1, 2018
Item Number (DPCI): 248-59-5596