$5.99 when purchased online
Target Online store #3991
About this item
Highlights
- SMOOTH YOUR STRANDS hydrates hair and controls frizz on contact
- NOURISHING INGREDIENTS creamy serum smooths flyaways and helps block humidity for a soft style that moves with you
- UPDATED FORMULAS no alcohol, parabens, waxy residue, stickiness or crunchiness for a lightweight, touchably-soft finish
- RE-STYLE WITHOUT WASHING work a small amount through dry hair to help control frizz
Description
HYDRATION & CONTROL Frizz getting in the way of your smooth style? PANTENE Pro-V Smooth Hydrating Anti-Frizz Serum hydrates hair and controls frizz on contact. Nourishing and hydrating, this creamy serum smooths flyaways and helps block humidity for a soft style that moves with you. And unlike frizz control products of the past, you'll get a soft finish without any stickiness, so you can keep the smooth times rolling. STYLE WITH STRENGTH Forget the heavy, sticky, crunchy styling products of the past. With Pantene, we're supporting your hair's natural type and texture with styling products designed to leave your hair touchably soft. Our PANTENE Pro-V Smooth Hydrating Anti-Frizz Serum is crafted with a lightweight but creamy formula that smooths frizz and flyaways every time you style without weighing down your locks. So go ahead, style your way to a #greathairday. HOW TO USE Dispense serum into palm and finger comb through damp hair. Do not rinse. Dry and style as usual. Struggling with frizz or flyaways? Work a small amount through dry hair to help control and add shine.
Hair Type: All Hair Types
Product Form: Serum
Beauty Purpose: Smoothing
Net weight: 5.9 fl oz (US)
Features: Leave In, Humidity Resistance
TCIN: 83206669
UPC: 080878194070
Item Number (DPCI): 063-02-3295
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water, dimethicone, cetyl alcohol, stearamidopropyl dimethylamine, stearyl alcohol, quaternium-18, hydroxyethylcellulose, benzyl alcohol, sorbitan caprylate, peg-2m, fragrance, cetearyl alcohol, citric acid, oleyl alcohol, glyceryl stearate, polysorbate 60, lysine hcl, edta, panthenol, panthenyl ethyl ether, histidine
Shipping details
Estimated ship dimensions: 7.36 inches length x 1.54 inches width x 1.53 inches height
Estimated ship weight: 0.47 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: I have frizziness in some areas of my hair caused by medication I take. Will this help smooth it out? If so do I wash & apply like a rinse or apply before styling?
submitted by Grande Dame - 5 months ago
A: Our Pantene Pro-V Hydrating Anti-Frizz Serum smooths your strands with lightweight conditioning for touchably soft, detangled hair. This serum should be applied before styling.
submitted byPantene - 4 months agoBrand expert
Q: Is this product a "leave in " "do not rinse" product ?
submitted by Sue - 1 year ago
A: With our Pantene Pro-V Hydrating Anti-Frizz Serum, you do not rinse it out. It is a leave-n treatment.
submitted byPantene - 1 year agoBrand expert
Q: I have extreme static. My hair is very fine and thin as I am in my 70's. Will this work for me?
submitted by Laura - 2 years ago
A: Thank you for your question. Yes. This work will work on fine and thin hair. This product will has help with the "static" in your hair.
submitted byPantene - 2 years agoBrand expert
Q: What ingredient is "moisturizing" in this product? Thank you
submitted by Mum23 - 2 years ago
A: Thank you for taking the time to get in touch with us about the Pantene Pro-V Hydrating Anti-Frizz Serum. This product contains several conditioning ingredients to moisturize hair. The ingredients are, Dimethicone, Cetyl Alcohol, Stearyl Alcohol, Quaternium-18, Cetearyl Alcohol, Oleyl Alcohol, Lysine HCl, and Panthenyl Ethyl Ether. I'll be sure to share your comments on this with the rest of our Pantene Team.
submitted byPantene - 2 years agoBrand expert
Q: The directions are very vague, I've never had to use an anti-frizz before. Should I be "combing" through my entire hair with this product on my fingers? How much of this product should I be using?
submitted by kate - 2 years ago
A: Hello Kate, you can comb through your hair or use your fingers both will work. Generally speaking, you should be using one to two olive-sized portions, depending on your hair length. -We hope this helps!
submitted byTarget Beauty Consulting - 2 years agoBrand expert
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4.5 out of 5 stars with 283 reviews
80% would recommend
20 recommendations
value: 4.18 out of 5
quality: 4.29 out of 5
Love the packaging and product
5 out of 5 stars
Thumbs up graphic, would recommend
Gatort90 - 17 days ago, Verified purchaser
Smells so good and deff helps with frizz! Moisturizes my hair too I feel like it’s less dry. Also I love the nozzle and consistency of the product when it squirts out. Not too much so it’s not wasteful.
no changes to hair
2 out of 5 stars
Thumbs down graphic, would not recommend
willow - 1 month ago, Verified purchaser
didn’t notice any difference in my hair
1 reply from Pantene team - 1 month ago
Thank you for sharing your encounter with our Pantene Pro-V Hydrating Anti-Frizz Serum. It disappoints us to hear that you didn't get the results that you desired and we are sorry if you're still experiencing some frizz. We have thoroughly tested all of our products so that they deliver the benefits that we've advertised. What you've shared has been truly unexpected but you can be sure that we are reporting this to the rest of our Pantene Team. In the meantime, it may help to understand that hair is usually frizzy if it's not conditioned well enough. For a better experience, you may want to try using a rich conditioner on your hair and see if that makes a difference for you. We'd be happy to assist you further so please give us a call at (800) 945-7768 or email us through our Contact Us Page.
Great Stuff! Unavailable Locally
5 out of 5 stars
Bob1313 - 2 months ago
originally posted on pantene.com
I have been using this serum for a few years now and absolutely love what it does for my hair. Unfortunately local retailers have stopped carrying it. Sad.
Great job!
5 out of 5 stars
Thumbs up graphic, would recommend
Delicious - 4 months ago, Verified purchaser
Does the job!!! Keeps my hair soft while controlling frizz...
Very good product
5 out of 5 stars
Thumbs up graphic, would recommend
Drawer - 5 months ago
It’s fantastic for my daughter hair
Buy it!
5 out of 5 stars
Thumbs up graphic, would recommend
Ayla - 9 months ago, Verified purchaser
First time user and I’m obsessed! Gives me the frizz control I need without a heavy or greasy feeling. Very satisfied with my purchase!
Very Disappointed
1 out of 5 stars
Jersey - 9 months ago
originally posted on pantene.com
I use Pantene shampoo, conditioner, mousse and hair spray and like them all. The serum I was very disappointed with. It is very hard to get out of the bottle and the pump barely works.
Really helps combat frizz from being out
5 out of 5 stars
Thumbs up graphic, would recommend
- 1 year ago, Verified purchaser
I was always tired of going out only to look at my hair in the mirror for a few hours and be horrified at how messy and tangled it got. I tried this product out for a spin and my hair has never looked better! I can also tell the spots were I missed with the product as they appear drier and more frizzy, but this product overrall works great. I only wish it was available in spray form as that would be easier to apply to my abortion
Helps with frizz.
5 out of 5 stars
Thumbs up graphic, would recommend
M - 1 year ago
This serum helps tame frizz and leaves hair soft. Smells pretty good too.
DOESNT LEAVE YOU FEELING GREASY!!
5 out of 5 stars
Thumbs up graphic, would recommend
Alyssa - 1 year ago, Verified purchaser
This is the only anti frizz serum that didn’t leave my thin hair feeling greasy!!! I can barely skip wash days bc my hair gets greasy fast and other serums I’ve tried all contain some type of oil which I absolutely HATED. I run this through my hair after a shower and let it air dry and style the next day and my hair comes out soooo smooth after styling. I use a blow dryer brush and my most obvious breakage areas are near my sideburns and where my hair parts. This keeps my hair DOWN even after the blow dry. It definitely works in this Louisiana humidity!!!!
Awesome for the price
5 out of 5 stars
Thumbs up graphic, would recommend
Ihatethislotion - 1 year ago, Verified purchaser
Awesome product for the price. I’ve spent way more on leave in conditioners from high end brands and most of them don’t even compare to this product. A little goes a long way. I have mid to long length hair and two pumps is plenty. If you use more it will leave your hair greasy.
Great for curly hair
5 out of 5 stars
Thumbs up graphic, would recommend
Mallbaby - 1 year ago
LOVE THIS PRODUCT!! I’ve tried soooo many anti-humidity serums and non of them seemed to work. I use this product once every 8 days when I wash my hair and it does the job greatly! After washing my hair and adding in the serum. I blow dry using a diffuser and for ONCE my curls are still intact. 10/10 recommend
Love this
5 out of 5 stars
Tceestg6 - 1 year ago
originally posted on pantene.com
[This review was collected as part of a promotion.] This anti-frizz serum is great. It goes perfectly with Pantene’s Hydrating cream and helps to smooth down flyaways. Using this helps keep my hair tamed especially since it has a mind of its own lol, it makes me feel ore confident about how my hair looks.
10/10, Makes Hair Silky
5 out of 5 stars
Thumbs up graphic, would recommend
Absolutely Terrible - 1 year ago, Verified purchaser
First, I have no idea why my display name is "Absolutely Terrible." I'd like to think that I'm not too terrible in general, but ah well. I've contacted Target to try to fix this, but no one has any solutions. At any rate, I really like this hair serum. I have a metric ton of extremely fine hair. I live in Central Florida, so the humidity situation is a bit out of control. This product works well to make my hair manageable without weighing it down. It's almost like I have the coveted second-day hair on day one. Would definitely recommend. And if anyone at Target wants to offer solutions to make me my actual name instead of "Absolutely Terrible," I'm all ears. I'm a technologically-capable millennial who's tried chat customer service, as well as phone calls. SOS. But try this hair serum, folks.
Don't buy
1 out of 5 stars
Thumbs down graphic, would not recommend
Simon says - 2 years ago
Left residue/ flakes in my hair. Applied several different ways still left the flakes
1 reply from Pantene team - 2 years ago
Thank you for taking the time to get in touch with us about the Pantene Anti-Frizz Serum, and I do apologize that the product was not to your expectations. What you've described, about the product leaving residue and flakes in your hair, is not something we would expect. Residue can happen if too much product is used, or a product is used that is not suitable for your hair type or needs. Would recommend switching to a product more suitable to your hair type and needs and washing your hair more frequently to prevent. Please contact us at 1-800-945-7768, so we can speak with you in detail.
Wonderful!
5 out of 5 stars
Thumbs up graphic, would recommend
Brent - 2 years ago
I like that this doesn't weigh-down my hair or look like I'm wearing hair products. Instead, it makes my hair look smooth (no frizz or flyaways), shiny and naturally healthy looking. I put a few pumps of the serum in my hands, run my hands through my towel dried hair, then blow dry to style. I love this serum!
Yes but....!!!
5 out of 5 stars
Thumbs up graphic, would recommend
Kk - 2 years ago, Verified purchaser
Ok so this is amazing!! I don’t think that it is truly a anti-frizz but it is definitely smooth and makes you hair super glossy and soft.PLUS it IS NOT sticky or oily so it works well on all hair types
1 reply from Pantene team - 2 years ago
Thank you for taking the time to let us know about your experience with the product. We are happy to hear that you enjoy the product and to have you as a loyal consumer with our company.
this product don't say much about how to use it
3 out of 5 stars
liotery - 2 years ago
originally posted on pantene.com
does this product can be used only on air dry hair not for heat styles
Worth the buy!
5 out of 5 stars
Thumbs up graphic, would recommend
Bri - 2 years ago, Verified purchaser
Definitely improved the frizz in my hair and wayy more manageable during work hours😌
1 reply from Pantene team - 2 years ago
Thank you for taking the time to let us know about your experience with the product. We are happy to hear that you enjoy the product and to have you as a loyal consumer with our company.
did nothing
1 out of 5 stars
mia - 2 years ago, Verified purchaser
it has a nice smell but it did nothing to manage frizz. I had to return. I don't recommend for wavy/curly hair
1 reply from Pantene team - 2 years ago
We’re very sorry you’re unhappy with your purchase. When we design our products, we do extensive research and consumer testing to create features that we think you will love. We know that preferences can vary from person to person, though, so we really appreciate your taking the time to reach out. We always take consumer feedback into account when making changes or designing future products, so I'll be sure to share your comments on this with the rest of our team.