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Political Campaign Communication : Principles and Practices - (Paperback)

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About this item

This updated eighth edition of Political Campaign Communication adds an essential overview of the 2016 presidential campaign. The concise update explores key issues that arose in 2016 including candidate surfacing, the changing role of advertising, social media, journalism and the rise of fake news, and issues of gender.
Number of Pages: 426
Genre: Language + Art + Disciplines, Political Science
Series Title: Communication, Media, and Politics
Format: Paperback
Publisher: Rowman & Littlefield Pub Inc
Author: Judith S. Trent & Robert V. Friedenberg & Jr. Robert E. Denton
Language: English
Street Date: December 8, 2017
TCIN: 53252834
UPC: 9781538112199
Item Number (DPCI): 248-58-5891
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