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Practical Guide to Brain Data Analysis (Hardcover) (Armando Freitas Da Rocha & Carlos Thomaz & Fabio

Practical Guide to Brain Data Analysis (Hardcover) (Armando Freitas Da Rocha & Carlos Thomaz & Fabio - image 1 of 1

About this item

This book was developed to help students and researchers in the fields of economics, finance, law and other social science areas to understand and apply neuroscience. With the use of neuroscience technologies, it is now possible to understand how people make decisions in practice, using friendly and ecological experimental setups. The first half of the book studies the decision-making process and explains how the brain is organized. It presents the brain as a distributed processing system, shows how to record brain activities, and how to combine neurosciences and statistical tools to design experiments. In the last chapters, experiments on stock market decision, dilemma judgment, vote decision and understanding of media propaganda are described and discussed.
Number of Pages: 186
Genre: Medical, Business + Money Management
Format: Hardcover
Publisher: World Scientific Pub Co Inc
Author: Armando Freitas Da Rocha & Carlos Thomaz & Fabio Theoto Rocha & Joao Paulo Vieito
Language: English
Street Date: February 28, 2017
TCIN: 51684692
UPC: 9789813144439
Item Number (DPCI): 248-28-4607
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