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PUR 10 Cup Flip Lid Pitcher with Filter Change Light - Classic White

About this item


  • Certified to reduce 20+ contaminants, 3x more contaminants than Brita's® leading pitcher filter.² ³
  • WQA Certified to reduce Lead.
  • 11 cup capacity (each cup equals 8oz. glass of water).
  • Filter Change Light tells you when the filter needs to be changed.
  • Each filter filters up to 40 gallons or 2 months.
  • Stay-tight lid allows you to pour while water is still filtering, and prevents spills.
  • Easy to use.
  • Comfort-grip handle.
  • LockFit™ design for secure filter fit.
  • Slim, space-saving design fits in fridge doors.
  • Easy to refill with a fill door opening in the lid.
  • Pour spout cover prevents odors and particulates from getting into your water.


Dimensions (Overall): 10.5 Inches (H) x 5 Inches (W) x 11 Inches (D)

Weight: 2.5 Pounds

Water Filtration Compatibility: Pur Pitcher Filters

Capacity (Volume): 11 Cup

Filters: Chlorine, Unpleasant Odors, Mercury, Lead, Unpleasant Tastes

Filter Life: 40-Gallon Lifespan

Material: Plastic

Care & Cleaning: Spot or Wipe Clean

Warranty: 90 Day Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869

TCIN: 16600875
UPC: 723987201115
Item Number (DPCI): 072-00-0181
Origin: Imported


While tap water may look clean, lead can get into your water through leaching lead service lines, or from lead contained in household plumbing. PUR is the #1 Selling brand in lead filtration among filters certified to reduce lead.¹ WQA Certified to reduce lead. Reduces mercury and certain pesticides. Reduces chlorine (taste and odor) and more.²

¹ PUR does not filter microbes.
² Versus best-selling Brita® pitcher filter OB03. Brita® is a trademark of Brita LP.
³ Compared with PUR Lead Reducing filter PPF951KTM.
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Shipping details

Estimated ship dimensions: 11.5 inches length x 7.5 inches width x 10.9 inches height
Estimated ship weight: 2.74 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: United States Minor Outlying Islands, American Samoa (see also separate entry under AS), Puerto Rico (see also separate entry under PR), Northern Mariana Islands, Virgin Islands, U.S., APO/FPO, Guam (see also separate entry under GU)

Return details

This item must be returned to any Target store.
This item must be returned within 90 days of the in-store purchase, ship date or online order pickup. See return policy for details.
See the return policy for complete information.

From the manufacturer

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Guest Ratings & Reviews

4.1 out of 5 stars with 290 reviews
46% would recommend
58 recommendations
value: 2.94 out of 5
quality: 3 out of 5

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