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Sales Management : Strategy, Process and Practice (Paperback) (Javier Marcos Cuevas)

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about this item

Selling and Sales Management provides a comprehensive introduction to selling and sales management. Packed full of insightful real life case studies, the 4th edition also includes new chapters on Key Account Management and Negotiation, and fully updated coverage of technology and sales.
Number of Pages: 313
Genre: Business + Money Management
Format: Paperback
Publisher: Palgrave Macmillan
Author: Javier Marcos Cuevas
Language: English
Street Date: January 4, 2016
TCIN: 50241679
UPC: 9781137355102
Item Number (DPCI): 248-04-7011

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