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The 360� Corporation - by Sarah Kaplan (Hardcover)

The 360� Corporation - by  Sarah Kaplan (Hardcover) - image 1 of 1
The 360� Corporation - by  Sarah Kaplan (Hardcover) - image 1 of 1
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About this item

Specifications

Number of Pages: 232

Genre: Business + Money Management

Sub-Genre: Business Ethics

Format: Hardcover

Publisher: Stanford Business Books

Author: Sarah Kaplan

Language: English

Street Date: September 3, 2019
TCIN: 77894554
UPC: 9781503607972
Item Number (DPCI): 247-63-8817

Description

Companies are increasingly facing intense pressures to address stakeholder demands from every direction: consumers want socially responsible products; employees want meaningful work; investors now screen on environmental, social, and governance criteria; "clicktivists" create social media storms over company missteps. CEOs now realize that their companies must be social as well as commercial actors, but stakeholder pressures often create trade-offs with demands to deliver financial performance to shareholders. How can companies respond while avoiding simple "greenwashing" or "pinkwashing"? This book lays out a roadmap for organizational leaders who have hit the limits of the supposed win-win of shared value to explore how companies can cope with real trade-offs, innovating around them or even thriving within them. Suggesting that the shared-value mindset may actually get in the way of progress, bestselling author Sarah Kaplan shows in The 360� Corporation how trade-offs, rather than being confusing or problematic, can actually be the source of organizational resilience and transformation.

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