Sponsored
The Fortune Sellers - (Big Business of Buying and Selling Predictions) by William a Sherden (Paperback)
$29.05 sale price when purchased online
$34.95 list price
Target Online store #3991
About this item
Highlights
- Ein Klassiker jetzt neu als Broschurausgabe.
- About the Author: WILLIAM A. SHERDEN is a consultant to international corporations such as AT&T, Citicorp, and Dunn & Bradstreet and a recognized expert on business forecasting.
- 320 Pages
- Business + Money Management, Investments & Securities
- Series Name: Big Business of Buying and Selling Predictions
Description
Book Synopsis
Ein Klassiker jetzt neu als Broschurausgabe. Das Erstellen von Zukunftsprognosen ist ein millionenschweres Geschaft. Doch haufig entstehen Zweifel an der Zuverlassigkeit der Vorhersagen. Sherden entlarvt falsche Prophezeiungen und trennt die Tatsachen von Trugschlussen, um den Leser zu zeigen, wie man Prognosen am besten nutzt und wie man sich die "Rosinen" herauspickt. Eine faszinierende Lekture, mit einer Unmenge erkennbarer, offensichtlicher Tatsachen und handfester Beispiele. (12/99)From the Back Cover
An ambitious, intelligent, and very readable guide to understanding our present and our future."-Harry Beckwith, author of Selling the Invisible No one can foretell the future. Or can they? There are many who purport to-and they are making a fortune. From meteorologists to investment advisers, prognosticating professionals are part of a multibillion-dollar industry. No longer merely fortunetellers, they are fortune sellers, offering us a commodity we're more than eager to buy: the future. In this piercing and provocative exposé, business consultant and forecasting expert William Sherden casts an unblinking eye on the booming business of predicting the future, separating fact from fallacy to show us not only how best to use the forecasts we're given, but how to "select the nuggets of valuable future advice from amongst the $200 billion worth of mostly erroneous future predictions put forth each year.Review Quotes
All in all, The Fortune Sellers is a very interesting and valuable book - well-written, well-documented, with an abundance of graphical illustrations and an extensive bibliography for those who wish to pursue the subject further.--Knight-Ridder News Service
About the Author
WILLIAM A. SHERDEN is a consultant to international corporations such as AT&T, Citicorp, and Dunn & Bradstreet and a recognized expert on business forecasting. He is the author of the book Market Ownership, as well as more than 25 articles for top academic and business publications. He lives in Boston with his wife and two children.Dimensions (Overall): 9.04 Inches (H) x 6.08 Inches (W) x .8 Inches (D)
Weight: 1.06 Pounds
Suggested Age: 22 Years and Up
Number of Pages: 320
Series Title: Big Business of Buying and Selling Predictions
Genre: Business + Money Management
Sub-Genre: Investments & Securities
Publisher: Wiley
Theme: General
Format: Paperback
Author: William a Sherden
Language: English
Street Date: December 20, 1999
TCIN: 90028365
UPC: 9780471358442
Item Number (DPCI): 247-02-5692
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 0.8 inches length x 6.08 inches width x 9.04 inches height
Estimated ship weight: 1.06 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.