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$65.99When purchased online

About this item

Highlights

  • Patented moisture-wicking fabric to help reduce risk of overheating
  • Newborn to transitional use
  • Custom closure for individualized fit
  • Arms in/arms out design to meet needs of each baby
  • Bottom opening for hassle-free diaper changes

Specifications

Dimensions (Overall): 30.5 Inches (L), 28 Inches (W)
Fabric Name: Non-Woven Fabric
Textile Material: 86% Polyester, 14% Spandex
Style: Swaddle Blankets
Package Quantity: 1
Thread Count: Not Applicable
Care and Cleaning: Machine Wash, Tumble Dry
Warranty: No Applicable Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 79842386
UPC: 810045150338
Item Number (DPCI): 030-02-0090
Origin: Imported

Description

The Ollie Swaddle was designed as a flexible 2-way swaddle to safely transition baby to the next phase of development. When your little one is able to roll over from back to stomach, you can transition to one or both arms out with your Ollie. Our design gives baby the freedom to move and gradually adjust to sleeping unswaddled, while continuing to promote self-soothing.
If the item details above aren’t accurate or complete, we want to know about it.

the-ollie-world

baby-swaddles
Size Child Age Child Weight Max Child Height
OS 0-4 months* 5-15 lbs* 25"*

*When baby is able to roll from back to stomach, transition to both arms out or discontinue use. Ages, weights, and heights are approximate.

Shipping details

Estimated ship dimensions: 8 inches length x 6 inches width x 1.5 inches height
Estimated ship weight: 0.64 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
4.5 out of 5 stars with 116 reviews
79% would recommend
62 recommendations
quality: 4.6 out of 5
comfort: 4.45 out of 5
design: 4.37 out of 5

You need this!

5 out of 5 stars
Would recommend
Bgthomp - 5 days ago, Verified purchaser
We loved the Ollie swaddle so much, we bought another! So easy to use and our newborn loved it.
comfort: 5 out of 5
quality: 5 out of 5
design: 5 out of 5
Did you find this review helpful?

Best Swaddle!!!

5 out of 5 stars
Would recommend
Babymama - 1 month ago
Love these swaddles. Very easy to put baby in. I’ve tried the snuggle me and halo swaddles but this is the best!
design: 5 out of 5
quality: 5 out of 5
comfort: 5 out of 5
1 guest found this review helpful. Did you?

Worth every penny!

5 out of 5 stars
Would recommend
AndieA - 1 month ago
We were unsure about the price tag on the Ollie, but were open to trying it if it meant our little one would sleep more than one or two hours. We had tried other swaddles and blankets, and he always broke free and woke himself up. We first used it at nap time and there was a little adjustment for baby, some fighting it, but then that night was a game changer and we were sold! He slept 5 hours, and now two weeks after use is sleeping as many as 8 hours straight! The Ollie design keeps him from breaking free, while truly feeling comfortable like in a big hug. This helps him not wake himself up all night. It’s been a game changer for us and I just want to tell everyone about the Ollie now! Don’t buy the other swaddles, just get one of these it’s all you need! Give it a couple go’s while baby adjusts, and hopefully your family too starts all sleeping better!
quality: 5 out of 5
design: 5 out of 5
comfort: 5 out of 5
1 guest found this review helpful. Did you?

Worth It

5 out of 5 stars
Would recommend
quarantinequeen - 4 months ago, Verified purchaser
If you have a baby that is fighting the swaddle, get this! Our little one kept stretching and fighting her other swaddles, we even tried the arms up swaddle (she hated it). We splurged and bought this after not so many great naps/sleeps and she is sleeping SO much better. Doesn’t even try to fight it anymore (it’s less stretchy than other swaddles/materials). It’s worth the hype!
comfort: 5 out of 5
quality: 5 out of 5
design: 5 out of 5
2 guests found this review helpful. Did you?

Bougie for no reason

1 out of 5 stars
Would not recommend
SH - 4 months ago, Verified purchaser
Stupidly overpriced. Just add Velcro to any blanket and you have the same thing. Didn’t make any difference from my usual traditional swaddle.
design: 1 out of 5
comfort: 3 out of 5
quality: 4 out of 5
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Don't waste your time with other swaddles

5 out of 5 stars
Would recommend
Dewey07 - 7 months ago, Verified purchaser
The price may be daunting, but don’t bother with any other swaddle. This is the only swaddle I use now. This swaddle keeps baby firmly wrapped up, whereas many others (Anais) can be kicked off. The fabric is breathable and comfortable. Don’t waste your time with any other swaddles. This is absolutely worth the price.
quality: 5 out of 5
comfort: 5 out of 5
design: 5 out of 5
5 guests found this review helpful. Did you?

Extremely nice but baby didn't like it

3 out of 5 stars
Would not recommend
cutest outfit - 10 months ago, Verified purchaser
This swaddle is beautiful and is really nice quality. The wash bag started falling apart after only two washes but the swaddle held up nicely. Sadly, my infant hated it so I do think it was too expensive for something we didn’t end up using.
comfort: 4 out of 5
design: 4 out of 5
quality: 4 out of 5
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Does Not Stay On

3 out of 5 stars
Would not recommend
Adams - 10 months ago
Imagine finally getting your baby to sleep and then waking up an hour later because they kick the swaddle off. It slides too easily no matter how tight you Velcro it
design: 2 out of 5
quality: 5 out of 5
comfort: 3 out of 5
3 guests found this review helpful. Did you?

Loud, Ineffective

2 out of 5 stars
Would not recommend
src123 - 11 months ago, Verified purchaser
I never write reviews but honestly, this was a terrible product and not worth the hype it gets. The Velcro is VERY loud, so it will wake your sleepy/drowsy babe out of drowsiness and into a full wake up. It also doesn’t get tight enough on the bottom (the top two Velcros are okay, but the third bottom one is not big enough). I returned it after two uses.
quality: 2 out of 5
comfort: 2 out of 5
design: 1 out of 5
6 guests found this review helpful. Did you?

Love this swaddle!

5 out of 5 stars
Would recommend
sadielady28 - 1 year ago
Love this swaddle it was recommended by Taking Cara Babies newborn class and it loves up to the hype. I’ve tried a lot of swaddles and this one is my favorite. The material makes it easy to get a tight swaddle and my little one can’t break out of it easily. I love it grows with my baby and I don’t have to keep purchasing larger size swaddles. Highly recommend this for any new parent.
design: 5 out of 5
quality: 5 out of 5
comfort: 5 out of 5
4 guests found this review helpful. Did you?

Worked wonders for us

5 out of 5 stars
Would recommend
Kcr - 1 year ago, Verified purchaser
We tried every swaddle out there and our 4 week old fought every single one. The second i put the Ollie swaddle on her she calmed down. I was in total shock. She gave us our longest stretch of sleep. Now we use it for every nap and night sleep. Total life saver!!!
quality: 5 out of 5
design: 5 out of 5
comfort: 5 out of 5
5 guests found this review helpful. Did you?

Quality Issue

2 out of 5 stars
Would not recommend
Rebecca C - 1 year ago, Verified purchaser
The material is unique and my daughter seems to like it. The issue is with the quality - I have used it only a handful of times and have yet to wash it but the stiching is already coming undone. I don't know realistically how long it will last if after minimal use it is falling apart. Disapointing given the high price point for this produced.
quality: 1 out of 5
comfort: 4 out of 5
design: 4 out of 5
5 guests found this review helpful. Did you?

Worth the price

5 out of 5 stars
Would recommend
TBird - 1 year ago, Verified purchaser
Drys fast, super cozy and adjustable. And just simple to use. I love being able to make the legs tight. Some swaddles are great on the first half of a babies body, then super baggy loose on their legs. So my kids would just flail their legs all night. Worth the price. Grows with them. It’s the only swaddle we use now.
design: 5 out of 5
quality: 5 out of 5
comfort: 5 out of 5
1 guest found this review helpful. Did you?

Effective and high quality

5 out of 5 stars
Would recommend
Kh2020 - 1 year ago
We swear by this swaddle and gift it to all expecting friends and family. Very easy to use, our baby slept through the night starting at 6 weeks. Highly recommend.
2 guests found this review helpful. Did you?

Best swaddle!

5 out of 5 stars
Would recommend
Lauren - 1 year ago, Verified purchaser
easy to use and my newborn cannot wiggle out of it! snug!
design: 5 out of 5
quality: 5 out of 5
comfort: 5 out of 5
Did you find this review helpful?

AMAZING

5 out of 5 stars
Would recommend
Holly - 1 year ago
I never review anything but this swaddle is INCREDIBLE! My son loves being swaddled but he was either overheated, the swaddle was way too difficult to use, or would ride up over his mouth at night. The Ollie was perfect and it took 5 seconds to get my overly squirmy 1 month old into. BUY this, it’s actually worth the money.
design: 5 out of 5
quality: 5 out of 5
comfort: 5 out of 5
3 guests found this review helpful. Did you?

Worth it

5 out of 5 stars
Would recommend
Baby C - 1 year ago
This swaddle helped my baby sleep so much better! I love how it’s meant to be put below your baby’s shoulders and not near their neck. I contemplated purchasing it because of the price, but I’m honestly so glad I did.
quality: 5 out of 5
comfort: 5 out of 5
design: 5 out of 5
2 guests found this review helpful. Did you?

10/10

5 out of 5 stars
Would recommend
SabD - 1 year ago, Verified purchaser
The Ollie swaddle is so easy to put on especially if you did not master the blanket swaddle or if you are sleep deprived, you don’t have to think of what to do. The Ollie Swaddle company provides a nice video of how to use it and you really only need to watch it once to master how to put it on. We have been using this for 2 months and couldn’t be happier! We recommend it to our friends and to bring to the hospital if needed.
quality: 5 out of 5
comfort: 5 out of 5
design: 5 out of 5
3 guests found this review helpful. Did you?

No

1 out of 5 stars
Would not recommend
Aireyes - 1 year ago, Verified purchaser
Made my baby overheat! Used as directed and it literally made her skin feel like it was burning.. I’ve left feedback on their FB and all my posts keep getting deleted. Not worth the money at all.
design: 2 out of 5
quality: 1 out of 5
comfort: 1 out of 5
Did you find this review helpful?

Didnt work for us.

1 out of 5 stars
Would not recommend
MichelleShell - 1 year ago
Didn’t work for my baby. She screams the entire time she’s wearing this, and we tried for almost a whole week. So for that week she was up all night crying and screaming. This swaddle is also more complicated to put on than a halo swaddle (in my opinion) and the Velcro is very loud so if you have to adjust it at all, baby will wake up. My baby also was able to break out of it a couple of times where she’s never broken out of her halo or love to dream swaddles (and both of those are cheaper and significantly easier to use). The first night we had her in a different swaddle, she slept wonderfully.
design: 2 out of 5
quality: 5 out of 5
comfort: 1 out of 5
4 guests found this review helpful. Did you?

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