Loading, please wait...

The Proximity Paradox - by Kiirsten May & Alex Varricchio (Paperback)

The Proximity Paradox - by  Kiirsten May & Alex Varricchio (Paperback) - image 1 of 1
The Proximity Paradox - by  Kiirsten May & Alex Varricchio (Paperback) - image 1 of 1
Shipping
Free standard shipping with RedCard
Loading, please wait...

About this item

Specifications

Number of Pages: 216

Genre: Business + Money Management

Format: Paperback

Publisher: ECW Press

Book theme: Direct

Author: Kiirsten May & Alex Varricchio

Language: English

Street Date: March 24, 2020
TCIN: 79626682
UPC: 9781770415324
Item Number (DPCI): 247-39-8708

Description

"The Proximity Paradox is both provocative and prescriptive. It will challenge your industry experience, best practices, and team alignment. In our digital economy, where creativity and innovation are in constant demand, business leaders need a new approach for meeting their client needs. The Proximity Paradox helps you see what you are doing wrong and how to fix it. A must-read for all agency and marketing executives." -- MK Marsden, 3-time global CMO, Managing Partner at Touchpoint Strategies and Board Practice Leader at Avasta

"The Proximity Paradox isn't just a must-read for anyone in business today, it should be your manual for continually unleashing innovation in your teams and within yourself. Their approach is pragmatic, challenging, and, most importantly, hopeful." -- Matt Johnston, Johnston Group

"On almost every page of this book, I found myself nodding my head in agreement, taking notes, or dog-earring the edge. It brings up so many points that I will now be putting in to practice in my own business. Big thank you to Kiirsten and Alex for putting this together. It's a must-read for creatives and entrepreneurs." -- Phoebe Cornog, Co-owner/Founder, Pandr Design Co.

"I read The Proximity Paradox as a neuroscientist, psychologist, and business owner and from all three perspectives feel like it's great! It's like applied neuroscience without all the jargon of how the brain works. Instead it's a practical guide to taking a step back from some of the biases our brain naturally makes when we are too close or experienced in an area. I felt inspired to try these strategies with my own company and at other times affirmed with some of the strategies I already use. The examples throughout were poignant and I even caught myself laughing out loud on the streetcar. This book is a must-have for any creatives, business owners, or academics who want to stay relevant in their field for years to come." -- Mandy Wintink, PhD, RYT, Life Coach/Director, Centre for Applied Neuroscience Inc.

"I have read a ton of famous business books and The Proximity Paradox is one of the better ones. It's practical, relatable, and immediately applicable. I think the Proximity Paradox is a great concept, true in many ways. It gave me three ideas that I will try with my employees and a new business idea." -- Steve Alexander, Operations Manager, AGI Westfield

If the item details above aren’t accurate or complete, we want to know about it. Report incorrect product info.

Recommended


From the manufacturer

No information loaded.

Guest Ratings & Reviews

No reviews yet! Be the first to help other guests.

Prices, promotions, styles and availability may vary by store & online. See our price match guarantee. See how a store is chosen for you.


*See offer details. Restrictions apply. Pricing, promotions and availability may vary by location and at Target.com.