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Tom's of Maine Luminous White Clean Mint Natural Toothpaste - 4oz

About this item

At a glance

Clean
Clean
Cruelty Free
Cruelty Free

Highlights

  • NATURAL WHITENING: Tom's of Maine Luminous White whitening toothpaste uses clinically proven natural whitening technology to remove surface stains without damaging enamel.
  • FREE FROM ARTIFICIAL SWEETENERS: Toms toothpaste is proud to be derived from natural ingredients. There are no artificial flavors, colors, or preservatives.
  • SMILE WITH TOMS: Whitens while being safe on enamel and safe for everyday use.
  • CERTIFIED B CORP: Tom's of Maine meets the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose.
  • GIVING FOR GOODNESS: We believe in giving back. Tom's of Maine donates 10% of our profits to charities committed to children's health, education and the environment. Employees donate 5% of paid time to causes they are passionate about in their communities. Thank you for supporting Tom's of Maine.

Specifications

Health Facts: Aluminum-Free, Paraben-Free, Artificial Color-Free, Artificial Flavor-Free, Phthalate-Free, Contains Fluoride, Contains Xylitol, Formaldehyde Donor-Free, No Artificial Sweeteners, Artificial Preservative-Free, Formaldehyde-Free, Propylparaben-Free, Butylparaben-Free, Nonylphenol Ethoxylate Free, Vegan, Gluten-Free

Active Ingredient Strength Value: .04 ounces

Product Form: Paste

Primary Active Ingredient: Fluoride

Sustainability Claims: Cruelty-Free

Package Quantity: 1

Features: Tartar Control, Enamel-Safe

TCIN: 49118824
UPC: 077326470145
Item Number (DPCI): 049-09-1368

Description

Get whiter teeth in 2 weeks* with Tom's of Maine Luminous White® – our most advanced whitening toothpaste ever! Luminous White® toothpaste uses a clinically proven natural whitening technology to remove surface stains that is also safe on enamel and safe for everyday use. It's made with biodegradable or mineral derived ingredients, plus water and contains no artificial flavors, colors or preservatives. *by removing surface stains vs regular fluoride toothpaste
Clean
Clean
Your clear choice for clean. Ingredients these products are formulated without, by category: • Beauty, Personal Care & Cleaning - formulated without Phthalates, Propyl-paraben & Butyl-paraben, Sodium Laureth Sulfate (SLES). • Feminine Care, Adult Care & Diapers - fragrance free and chlorine free. • Pets - formulated with meat, poultry, or seafood as the first ingredient, and without artificial colors, flavors, or preservatives.
Cruelty Free
Cruelty Free
A product has an independent third-party certification on pack or unqualified on-pack marketing claim relating to being cruelty-free and/or not tested on animals.
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Guest Ratings & Reviews

4.5 out of 5 stars with 46 reviews
96% would recommend
26 recommendations
effectiveness: 4.7 out of 5
quality: 4.9 out of 5
value: 4.4 out of 5
We found 30 matching reviews

(no review title)

5 out of 5 stars
Would recommend
Mayrose - 1 month ago, Verified purchaser
I use Tom's toothpastes for a long time, and I love them, but this particular one I have not used yet. I hope , I will like it.
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Best Toothpaste on the Market

5 out of 5 stars
Would recommend
Alena - 2 months ago, Verified purchaser
I've been using this toothpaste for many years. The ingredients are clean and the product does what it's supposed to do. A little goes a long way. My kids also love this toothpaste. This toothpaste gets the plack off effortlessly and whitens your teeth better than any toothpaste I've ever tried.
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
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Good but intense.

4 out of 5 stars
Would recommend
Primthug - 3 months ago, Verified purchaser
The only reason I can’t give this five stars is that the mint is INTENSE! It burns my mouth so bad I’ve found myself using less paste than I should. It tastes good though and seems to clean well.
effectiveness: 5 out of 5
value: 5 out of 5
quality: 5 out of 5
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This is one product i would stick to

5 out of 5 stars
Sonja redd - 5 months ago
originally posted on tomsofmaine.com
Toms toothpaste is THE first toothpaste ive come across that delivers on what it claims, with the luminous white toothpaste, it has really whitened my teeth, no other toothpaste has
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Toms

5 out of 5 stars
Would recommend
Dee - 9 months ago, Verified purchaser
Great toothpaste does keep your teeth great and white, I also use strips once every 2 weeks
value: 5 out of 5
effectiveness: 5 out of 5
quality: 5 out of 5
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(no review title)

5 out of 5 stars
Would recommend
net01 - 9 months ago, Verified purchaser
I recently switched to try this after using the same big brand of toothpaste for YEARS! I'm loving this product so far, my teeth feel cleaner and I actually think for once this is a toothpaste that is actually whitening my teeth!
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
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4 stars only because of the 4oz vs. 4.7 oz confusion

4 out of 5 stars
Commack Target - 9 months ago, Verified purchaser
Great Product, was hoping these would be 4.7 oz, they were 4 oz. Target needs to update their description to match what was in the pic (pic showed a 4.7 oz) As Tom's probably stopped making a 4.7 oz. Good Price also 4 stars only because of the 4oz vs. 4.7 oz confusion
effectiveness: 5 out of 5
quality: 5 out of 5
value: 3 out of 5
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(no review title)

5 out of 5 stars
Would recommend
Jen - 10 months ago, Verified purchaser
Seems to work well. Not sure why, but I like it more than the leading brands...
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
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