product description page

Umberto® Beverly Hills U Color Italian Demi Hair Color

$11.99
color 6.32 Golden Brown
shipping to 94043
get it by Tue, May 1 with standard shipping.
get it tomorrow with express shipping.
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get it by Sat, Apr 28 at Atlanta Edgewood

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about this item

There is no measuring, mixing or mess with U COLOR Italian Demi Color from Umberto Beverly Hills. U COLOR can be applied directly to the hair and the equalizer balances color absorption from roots to end for even color. The equalizer also contains a clear gloss for a long lasting shine. Complete kit contains two applications, gloves, brush and instructions.
Number of Pieces: 5
Used For: shine enhancing

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from the manufacturer


most helpful positive reviews

use two colors at once for salon results

(would recommend)
5 out of 5 stars
babs — 3 years ago
coloring red hair is hard to make look natural. thank u umberto of beverly hills! i start with the light blonde all over for 20 minutes. then i add the light copper gold in chunks for another 15 minutes so it adds depth and dimension. it looks amazing. i get tons of compliments.  see moreof babs's review
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    Beautiful caramel light brown result!

    (would recommend)
    5 out of 5 stars
    kate — 3 years ago
    Wow! I have light brown hair naturally and this color is perfect for me! It's truly gorgeous! My hair color is closest to the warm caramel you see on Jessica Biel. It isn't beige and it isn't brassy, but most hair dye is one or the other. I had a bad salon experience a few months ago and my hair ha...  see moreof kate's review
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      best demi permanent hair color

      (would recommend)
      5 out of 5 stars
      artiemom — 1 year ago
      This is the best demi permanent hair color that I can find. I used to purchase at Ulta but they no longer carry it and was so happy to find it at Target. I use the Light Brown which actually used to be called dark blonde. It definitely is in the brown family but like all hair colors it fades a bit a...  see moreof artiemom's review
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        U color 632

        5 out of 5 stars
        Sandra Dee — 4 years ago
        I used "U" Color 632 it made my hair so shiny & took out all the brass that was in my hair & left me with a beautiful golden/brown hue. So easy to use, highly recommend!!!!!!  see moreof Sandra Dee's review
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          most recent reviews

          Great gentle hair color

          (would recommend)
          5 out of 5 stars
          Elaineg — 24 days ago
          verified purchaser
          I love this product! Wish I could buy it in stores as well as online.  see moreof Elaineg's review
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            No bueno at all for me! :(

            (would not recommend)
            1 out of 5 stars
            cc — 2 months ago
            verified purchaser
            Two thumbs down for me. From the reviews given, i expected great results but didn't even get an acceptable one. Supposed to cover gray completely and it didn't touch my gray roots at all. Still completely gray afterwards. (i've been coloring my hair for years myself in between my professional colori...  see moreof cc's review
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              (would recommend)
              5 out of 5 stars
              Blondie — 2 months ago
              verified purchaser
              Great product...blends gray very nicely without the regrowth line  see moreof Blondie's review
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                (would recommend)
                5 out of 5 stars
                jscruiser — 2 months ago
                verified purchaser
                great dye, good price easy to do great results  see moreof jscruiser's review
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