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Unleash Your Inner Company : Use Passion and Perseverance to Build Your Ideal Business (Hardcover) (John

Unleash Your Inner Company : Use Passion and Perseverance to Build Your Ideal Business (Hardcover) (John - image 1 of 1

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Discover Your Unique Advantages—Shape and Grow Them into a Successful BusinessUnleash Your Inner Company provides an innovative, proven, step-by-step process for anyone who aspires to start and grow their own business. Author John Chisholm—president of the worldwide MIT Alumni Association—brings an insider’s view that distills three decades of successful, serial entrepreneurship in Silicon Valley. His book combines practical principles, entertaining anecdotes, deep insights, challenging exercises, and illuminating graphics to guide the reader in conceiving, designing, building, testing, and scaling up the ideal business for them.Many books address passion in startups; only this book shows how to turn passion and perseverance into a loop of increasingly positive results. Aspiring entrepreneurs have more resources than they realize;Unleash Your Inner Company helps them discover those advantages. Readers learn how to accelerate their learning and howdifferent is better than better. The book also advises the reader on what to look for in a cofounder, how to avoid competitors, when best to raise money, and what they can learn from Apple, Google, Facebook, Uber, and Pinterest.Unleash Your Inner Company is the only book the reader will need, regardless of their background, industry, or continent, to start the business that best fits their skills, passions, goals, and opportunities—in short, the right business to start now.
A practical guide to creating the right successful business for you

Unleash Your Inner Company distills three decades of real-world lessons into a proven step-by-step process for first-time entrepreneurs. Author John Chisholm balances intriguing anecdotes, statistics, and functional advice and exercises to guide the reader toward the startup that will best fit their own talents, goals, and interests. This is the only book you need to start theright business for you.

You will first discover the essential roles of passion and perseverance and will learn how to develop them into positive feedback loops?in which positive action leads to increasingly positive results. You need not already have a product or service in mind; the book offers clear methods for determining what resources the reader already has and what customer needs can be met by those resources. It then offers guidelines for avoiding competition, choosing the most likely path of success, scaling the business as it grows, and distinguishing your product or service from the rest of the market: Different is better than better!

This book will help you build not just a successful business but the right businessfor you. By creating positive feedback loops, you will increase the likelihood of success in your startup?and also in life.
Number of Pages: 413
Genre: Business + Money Management
Sub-Genre: Small Business, Entrepreneurship
Format: Hardcover
Publisher: Greenleaf Book Group Llc
Author: John Chisholm
Language: English
Street Date: October 6, 2015
TCIN: 21568540
UPC: 9781626342118
Item Number (DPCI): 247-49-8761
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