Creamy texture blends seamlessly to conceal imperfections
Infused with Argan Oil and Sunflower Seed Oil to moisturize skin
Suitable for normal, dry and combination skin
Portable and great for touch-ups on-the-go
Cruelty-free, gluten-free, talc-free and fragrance-free
Suggested Age: 13 Years and Up
Health Facts: Aluminum-free, paraben-free, phthalate-free, vegan
Color Family: Beige
Color Palette: Medium Tones
Product Form: Cream
Cosmetic Coverage: Medium
Skin Tone: Medium
Sustainability Claims: Cruelty-free
Beauty Purpose: Concealing
Item Number (DPCI): 052-03-0518
Slay all day and play all night in this long-lasting, multi-tasking cover stick; currently available in 21 widespread shades that are flattering to a wide range of skin tones. The PhotoFocus™ Stick Foundation delivers long lasting coverage in a breakthrough, lightweight, multi-dimensional formula that applies to a flawless semi-matte finish. Infused with Argan and Sunflower Seed oils for intense moisture and seamless bendability, the PhotoFocus™ Stick Foundation perfects your complexion and boosts your confidence to have you looking and feeling great from sunup to sundown. Consumer tested under seven lighting conditions for flawless wear and no-filter Insta-worthy selfies. Go ahead, choose the Photofocus™ Stick Foundation as your new foundation BFF! We promise, the PhotoFocus™ Stick Foundation will NOT disappoint!
How to Use: Don’t Miss this Step- PREP!: Hydrate and prime for an ultra-smooth application. Makeup gurus give it to us straight; foundation applies better over a prepped skin. So, hydrate and prime for an ultra-smooth canvas to minimize pores, blur lines, wrinkles, and blemishes. Are you #TeamMatte? Try our Photo Focus™ Matte Face Primer for a flawless, matte base and finish with Photo Focus™ Matte Finish Setting Spray as the final touch. Or are you #TeamNatural? Try our Photo Focus™ Dewy Face Primer for a glow-from-within look and finish with Photo Focus™ Natural Finish Setting Spray to keep makeup fresh and skin hydrated.
wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!
Your clear choice for clean. Ingredients these products are formulated without, by category: • Beauty, Personal Care & Cleaning - formulated without Phthalates, Propyl-paraben & Butyl-paraben, Sodium Laureth Sulfate (SLES). • Feminine Care, Adult Care & Diapers - fragrance free and chlorine free. • Pets - formulated with meat, poultry, or seafood as the first ingredient, and without artificial colors, flavors, or preservatives.
A product has an independent third-party certification on pack or unqualified on-pack marketing claim relating to being cruelty-free and/or not tested on animals.
A product that carries an unqualified independent, third-party certification, or carries on-pack statement relating to the product being 100% vegan.
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Choosing a foundation shade online is not easy. Unfortunately the shade I chose is a little light for my skin. I am having trouble putting it on as it doesn't slide evenly and it doesn't feel and show as a "second kin". Not liking it right now.
I adore this foundation stick!! It’s is so good! It’s light but still buildable to be full coverage. I was actually so surprised at how well this wore and blended out. After like 6 or so is when I did see a little bit of oily and shine but not an Insane amount.
I have never written a review and have used possibly everything on the market; expensive and inexpensive. This is the best for my mature skin. Please do not stop making this product I am a customer for life.